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current issue July 2015
 •  VO5 Rolls Out Frizz-Free Promotion  •  Q2 Sales Slip at Avon  •  Colgate Banks on Innovations to Boost Sales  •  Annual Sales Down at P&G  •  Estee Lauder Links Up With Opening Ceremony
The Top 50 A Reason to Smile? An Emotional Mess Are You for Real? Nail Necessities
The Top 50
A look at the biggest US companies in the industry. Read More >
A Reason to Smile?
IRI study uncovers consumer optimism...even among Millennials. Read More >
An Emotional Mess
Clorox teams with Pixar to explore the Gestalt of spills, germs and other household messes. Read More >
Are You for Real?
Counterfeit cosmetics and pseudo scents permeate the internet; here's how brands can protect themselves. Read More >
Nail Necessities
Adesse Global Cosmetics found an audience for its novel nail color formulas. Now the company is branching out into new categories. Read More >

VO5 Rolls Out Frizz-Free Promotion

Debuts new three-step process.

Q2 Sales Slip at Avon

Beauty business down 17%.

Colgate Banks on Innovations to Boost Sales

US region is on the rise with recent launches.

Annual Sales Down at P&G

Net sales fall 5% to $76.3 billion.

Estee Lauder Links Up With Opening Ceremony

Limited edition gift with purchase.

Smile Balms Big at Le Couvent des Minimes

Shea butter, marshmallow extract and apricot oil fuel the formulation.

Fly Spray Has Niche Market

Entrepreneur launches Kickstarter to promote product.

Floral Designer Forays Into Fragrance

Eric Buterbaugh opens West Hollywood flagship and launches line.

VO5 Rolls Out Frizz-Free Promotion

Debuts new three-step process.

Digital Drives Down Ad Spending Gains

Spending increases just 2% in 2014.

Women Prefer Showers to Conflakes

Most would skip breakfast before bathing