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OPI
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31. OPI
North Hollywood, CA
818.759.2400
www.opi.com
Sales: $400 million


Sales:

$400 million.

Key Personnel:

George Schaeffer, president and chief executive officer; Suzi Weiss-Fischmann, executive vice president and artistic director; Eric Schwartz, chief operating officer and general counsel; William Halfacre, executive vice president of sales.

Chief Scientific Officers:

Paul Bryson, director of research and development; Sunil Sirdesai, director of research and development.

Chief Marketing Officer:

David Trocker, vice president of marketing;  Lori Justice, vice president of conceptual product development and advertising.


Major Products:

Nail lacquers.

New Products:

Mod About Brights collection, Retro Fun in the Sun collection, Beyond Chic collection, Tropical Citrus Scrub, Tropical Citrus Massage, Cucumber Scrub, Cucumber Massage.

Comments:

OPI’s Russian Navy nail lacquer was a cult favorite in 2007. The metallic deep-sea indigo polish was part of the Russian Collection that debuted for Holiday 2007.
   
Next on deck for the nail lacquer industry leader is La Collection de France, a palette of richly-saturated shades of purple-blue, peacock green, burgundy, ruby red, deep brown and black, accented with mustard yellow, burnt orange and cobalt.

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