Marketing News

  • YSL Launches Perfect Touch Foundation Line

    October 4, 2006
    YSL Beauté launched Perfect Touch, a new foundation line inspired by the company’s Touche Eclat, a concealer and brightener, at the beginning of this month. Perfect Touch features a built-in brush applicator for easy application on the g…


  • ECRU

    August 17, 2006
    ECRU New York’s Luxe Treatment shampoo is specially formulated for parched or chemically treated hair and contains a concoction of vitamins C, B-5, E and retinyl palmitate, virgin coconut oil and soybean lipids to promote new cell growth, coun…


  • Fruits & Passion Helps Consumers Slim Down

    August 17, 2006
    l Fruits & Passion introduced the Pineapple Slimming Ritual, a four-step beauty treatment to combat the deposits of dimpled fat commonly found on the thighs and buttocks of many women. According to researchers, pineapple contains the enzyme brome…


  • Selona Gets Decked Out With New Scent, Decco

    June 7, 2006
    Selona is a line of luxury bath and body therapies that use nutrients derived from 100% pure unrefined shea butter. The company introduced its signature product scent, Decco, which contains floral undertones to envelope the wearer in a sense of tranq…


  • Nivea Creates Firming Lotion Line for Men

    April 11, 2006
    l Nivea for Men Active Firming Lotion is a collection of new and existing products that features creatine, a supplement that boost energy and build muscle mass with skin care benefits. The Active Firming Lotion is the first men’s product to use…


  • Sedona Valley Spa

    March 9, 2006
    ● Developed with ingredients found in Sedona, AZ, Sedona Valley Spa products were formulated to achieve expert spa results at home. The company’s collection includes eight skin care products. Retailing for $10, the Sun Glow body mist re…


  • Jane Iredale's

    March 9, 2006
    Fresh and light palettes depicted by the season’s flowers and refreshing summer breeze are found in Jane Iredale’s new summer collection. Fresh as Air includes fresh, feminine, soft and light colors for the natural, no-makeup look. The li…


  • Jaffra Cosmetics

    March 9, 2006
    Jafra Cosmetics International unveils its new Spring/Summer Color Collection entitled “Fiesta,” which includes a wide variety of eye shadows, nail lacquers, lip and face products. Rich, earthy shades of golden sands blend with highlights…


  • T'Zerah

    March 9, 2006
    ● T’Zerah uses 100% organic oil from the seeds of the pomegranate to create its new Forbidden Fruit collection. The oil, named POMega5, is a phytoestrogen, highly skin compatible antioxidant and rare plant-based source of Omega 5 conjugat…


  • Paul Mitchell

    March 9, 2006
    ● According to Paul Mitchell Systems, big hair is back and the new Thicken Up styling liquid from Paul Mitchell will help consumers achieve the big-hair look. This latest addition to Paul Mitchell’s Extra-Body Category creates healthy, la…


  • Sun Block

    March 9, 2006
    ● A hydrating, broad spectrum UVA/UVB sun block, B.Kamins Sunbar Sunscreen provides 46 times one’s natural protection against photoaging effects of sunburn. It combines a moisturizing Bio-Maple compound with a blend of sunscreens that pro…


  • Bella Mama

    March 9, 2006
    ● Bella Mama is the maternity cream-care line designed to soothe and satisfy skin as well as help protect it against stretch marks, swelling, dryness, itchiness and bodily irritations experienced during pregnancy. The line has quickly become po…


  • Model In a Bottle

    March 9, 2006
    The new Model in a Bottle was designed to keep makeup in place. The product provides a matte finish, reducing any oily glare that the heat can cause, doesn’t interfere with SPFs or moisturizers; leaves a clean, non-sticky finish, adds moisture,…


  • Glauca Rossi: Satellite 3

    March 9, 2006
    Inspired by astronomy, Glauca Rossi has created a new cosmetics line, called Satellite 3, which comprises 30 face colors and 18 lipsticks. Ranges within the collection include East of Venus, Martian Maid and Time Traveler. There is also a wide choice…


  • Artificial Reality: Joico

    March 9, 2006
    ● Artificial Reality, Joico’s new spring 2006 collection, combines the aggressive attitude of very short hair with the soft, romantic look of long locks in a single multi-dimensional coiffure. The line integrates cut, styling and color…