Marketing News

  • MOP Modern Organic Products new eco-friendly

    December 9, 2005
    MOP Modern Organic Products’ new eco-friendly hairspray, Glisten Finish spray, contains UV inhibitors that shield the hair from harmful rays and sun damage. Wheat protein increases hair strength while resins help to create touchable hair that m…


  • CitySkin Detox treatment from Murad is designed

    December 9, 2005
    CitySkin Detox treatment from Murad is designed to detoxify and neutralize the environmental toxins and pollutants that bombard the skin on a daily basis. It supports the skin’s natural photo-protection by forming a defensive shield to prevent…


  • Aubrey Organics has expanded and reintroduced

    December 9, 2005
    Aubrey Organics has expanded and reintroduced Men’s Stock, its line of all-natural personal care products for men. The new Men’s Stock features a three-step shave system that targets specific problems caused by ingrown hairs, razor irrita…


  • This fall, Black Radiance will introduce the Spotlight collection,

    December 9, 2005
    This fall, Black Radiance will introduce the Spotlight collection, showcasing four new color compacts for eyes and lips. Each kit will be packaged in a custom acrylic box. Included will be a complementary makeup bag and a coupon for future use.…


  • Parlux Fragrances, Inc.will develop and market a line of cosmet

    December 9, 2005
    Parlux Fragrances, Inc.will develop and market a line of cosmetics for Paris Hilton. Parlux currently manufactures and distributes Paris Hilton fragrances and recently signed an agreement to manufacture and distribute Paris Hilton watches.…


  • Beginning in January, Clarins Fragrance Group will distribute ITF

    December 9, 2005
    Beginning in January, Clarins Fragrance Group will distribute ITF fragrances in the U.S. The Lodi, Italy-based fragrance marketer ITF S.p.A. has partnered with Clarins to “provide sales and marketing support to the existing ITF USA subsidiary.&…


  • The newest addition to Palmers Skin

    December 9, 2005
    The newest addition to Palmer’s Skin Success from E.T. Browne Drug Company, Inc. is Eventone Facial Milk, a lightweight foam cleanser that helps fade brown spots, blotchy patches and overall discoloration caused by sun exposure.…


  • In September, Yves Rocher will launch Bio

    December 9, 2005
    In September, Yves Rocher will launch Bio Specific Active Sensitive line to address common problems associated with sensitive skin. The company joined forces with the French Institute of Health and Medical Research and the French National Center for…


  • Gwyneth Paltrow is the latest celebrity

    December 9, 2005
    Gwyneth Paltrow is the latest celebrity spokeswoman for Estée Lauder Companies. The 32-year-old actress will begin appearing in print and television advertisements this holiday season as part of a 10-year anniversary celebration of Esté…


  • Mango Butter Bun from Malie Kauai is a

    December 9, 2005
    Mango Butter Bun from Malie Kaua’i is a new shower/bath moisturizer that is heat-activated by steam and warm water to provide a hydrating treatment of antioxidants, vitamins and minerals. The 7-oz. moisturizer, which is shaped like a mini bundt…


  • August is going to be a busy month for

    December 9, 2005
    August is going to be a busy month for Shiseido with several new launches, including two anti-aging products—Bio-Performance Super Restoring cream and Future Solution Eye and Lip Contour cream. For the first time since 2002, the company will in…


  • Dove Enters Hand and Body Lotion Category

    December 9, 2005
    Dove has entered the hand and body lotion category with the introduction of Body Nourishers, a line of five body lotions and creams. The five products include Intensive Nourishing Body lotion, Intensive Firming lotion, Intensive Firming cream, Cool M…


  • The French brand Guinot has reformulated

    December 9, 2005
    The French brand Guinot has reformulated Nucleic Defense, its collection of self-tanners, sunscreens and after-sun products. The 12-product line uses a complex of fish-derived DNA molecules and UVA and UVB filters to help protect against the sun&rsqu…


  • Parlux Fragrances, Inc. will introduce a new

    December 9, 2005
    Parlux Fragrances, Inc. will introduce a new Guess women’s fragrance next month. According to company executives, the fragrance will be shipped to 2,000-2,200 doors beginning July 1, 2005, including all Macy’s, Filenes, Hechts, Foleys, Ro…


  • This summer, CoverGirl will launch a new anti-aging foundation.

    December 9, 2005
    This summer, CoverGirl will launch a new anti-aging foundation. Advanced Radiance, which will be available in 15 shades, is the first CoverGirl product with patented Olay anti-aging technology injected into the formula. Former CoverGirl spokeswoman C…