Marketing News


  • Ultra Signs Julep

    Julep announced a national retail distribution partnership with Ulta. The beauty brand has selected 57 of its most popular items for Ulta Beauty including its favorite Love Your Bare Face Cleansing Oil, It’s Whipped Matte Lip Mousse and three e…
    09.01.16

  • Tom's of Maine Greens Schools

    The Tom’s of Maine “Green Your School Fund” is investing in kids and asking for consumers’ help in determining the most creative environmental projects submitted by educators nationwide by voting daily on greenschoolfund.com t…
    09.01.16

  • Mr. Bubble Goes Luxe

    Mr. Bubble isn’t just for kids now that The Village Company, parent of the venerable bath brand, is rolling out new suite of pampering products for adults called Luxe by Mr. Bubble. “Mr. Bubble is synonymous with childhood fun but even…
    09.01.16

  • My Black Is Beautiful Is 10

    Procter & Gamble’s My Black Is Beautiful recently marked its 10th anniversary of participation at the Essence Festival in New Orleans.…
    09.01.16

  • Miss USA Promotes Farouk

    Miss USA 2016, Deshauna Barber, recently participated in a photo shoot for the launch of CHI’s Deep Brilliance Olive and Monoi Oil Hair Care line. The shoot was held at Farouk Systems’ headquarters in Houston, TX and will be part of the l…
    09.01.16

  • Ashley & Mary-Kate & Elizabeth & James

    Under Ashley Olsen and Mary-Kate Olsen’s creative direction, Elizabeth and James has rolled out two new fragrances: Elizabeth and James Nirvana Rose and Elizabeth and James Nirvana Bourbon. Elizabeth and James Nirvana Rose is described as…
    09.01.16

  • Pravana's in the Pink

    For October, Pravana is once again releasing a pink Limited Edition Nevo Intense Therapy Leave-In Treatment, a bestseller in the gluten-free, vegan styling and care line, and must-have for every salon. For every bottle sold of the Limited Edition Int…
    09.01.16

  • Kiehl's Is Flying High

    Amenities news: Delta Air Lines’ amenity kits recently received a facelift that includes Kiehl’s Since 1851, specifically its Lip Balm #1 and grapefruit-scented Deluxe Hand and Body Lotion with Aloe Vera and Oatmeal. Also, luxury cruise l…
    09.01.16

  • Love Is On...at Revlon

    For the second year in a row, Revlon will host the Revlon Love Is On Million Dollar Challenge on CrowdRise.com. This year, the company is opening up the competition to a much broader range of women’s health causes. This year’s challenge k…
    09.01.16

  • Make Up For Ever Props Stage Artists

    Make Up For Ever and Swedish duo Icona Pop have teamed up in a new campaign that the beauty brand says reaffirms its commitment to stage artists and to the different personalities that populate its world.…
    09.01.16

  • Baseball, Hot Dogs and Detergent?

    Players, parents and fans at the annual Little League Baseball World Series were treated to fun games, great prizes and much more at the Dirt-Free Dugout Experience, an on-site consumer activation created by All laundry detergent and Snuggle fabric s…
    09.01.16

  • OTC/Medicated  | Skin Care
    Proactiv Expands Retail Presence to Ulta

    Proactiv Expands Retail Presence to Ulta

    First national beauty retail chain to carry acne treatment line.
    08.30.16

  • Skin Care
    Watch It Here: Beckham

    Watch It Here: Beckham's New Film for Biotherm Homme

    Soccer icon is pitchman for L'Oréal's premium men's skin care range.
    08.30.16

  • OTC/Medicated  | Skin Care
    All In The Family for Proactiv

    All In The Family for Proactiv

    Vanessa Williams and daughter pitch for acne range.
    08.26.16

  • Hair Care
    Toppix Expands in Canada

    Toppix Expands in Canada

    Hair care brand enters Shoppers Drug Mart.
    08.26.16

  • Color Cosmetics
    Taraji P. Henson Launching M•A•C Collection

    Taraji P. Henson Launching M•A•C Collection

    Products from "Empire" actress expected next month.
    08.25.16

  • Actives | AP/Deo | Functional Ingredients | Hair Care | Personal Cleansers | Skin Care
    Back to the Class Groom

    Back to the Class Groom

    Baxter of California's how-to videos for men's grooming
    08.24.16

  • Color Cosmetics

    Perfect365 Readies for NYFW

    Users can try on makeup looks from the runways instantly on their phones.
    08.23.16

  • Hair Care
    The Spa Business is Going to the Dogs….

    The Spa Business is Going to the Dogs….

    New PetSmart concept spa to stock CHI and Burt’s Bees grooming products.
    08.18.16

  • Jamberry is donating a portion of proceeds

    Jamberry is donating a portion of proceeds from the sale of its #GoForGold limited-edition nail wrap capsule collection to 15 female American Olympians who will be participating in the summer games, including so-called “fringe sport” athl…
    08.01.16