Marketing News

  • Preparing for a special night out is easy

    November 22, 2005
    Preparing for a special night out is easy with the new One-4-All compact from Jane Iredale Mineral Cosmetics. Women can get made up for their big day, then can take home all the products the makeup artist used in the One-4-All, which is small enough…


  • Procter Expands Febreze With Novel Dispenser

    November 22, 2005
    Procter & Gamble will expand Febreze with Febreze Scentstor-ies and Febreze Air Effects this fall. According to P&G 70% of shoppers who buy Febreze also buy air care products. Scentstories contains complimentary, themed discs that are played…


  • Arbonne International, Irvine, CA

    November 22, 2005
    Arbonne International, Irvine, CA, added the NutriMinC RE9 REsist essential fatty acid dietary supplement to the NutriMinC RE9 line of anti-aging skin care products. It contains animal-free capsules, flaxseed oil with 70% omega-3 fatty acids, vitamin…


  • Jane Iredale Mineral Cosmetics, Great Barring-ton, MA

    November 22, 2005
    Jane Iredale Mineral Cosmetics, Great Barring-ton, MA, launched Disappear. This coverup contains a liposome-rich formula with extracts such as seaweed, superoxide dismutase, protein enzyme and green tea to help camouflage marks and tattoos and combat…


  • Beverly Hills-based John Paul Mitchell Systems

    November 22, 2005
    Beverly Hills-based John Paul Mitchell Systems earned a starring role in MGM’s teen movie, “Sleepover” with Paul Mitchell and Tea Tree products. They are tied into back-to-school and web promotions as well.…


  • Gel Peel is said to provide a professional chemical peel

    November 22, 2005
    Gel Peel is said to provide a professional chemical peel, without lifestyle disruption, in six treatments. The treatment, marketed by SkinCeuticals Inc., Garland, TX, minimizes the appearance of lines, smoothes skin texture, clears acne and fades hyp…


  • Replenix Skin Care, new from Amityville, NY-based Topix Pharmaceuticals

    November 22, 2005
    Replenix Skin Care, new from Amityville, NY-based Topix Pharmaceuticals, exfoliates, soothes and cleanses the skin using green and white tea exfoliants. The three-step line is sold in a $50 kit at medical practices and spas nationwide.…


  • Oxy-Boost Oxygen bleach

    November 22, 2005
    Oxy-Boost Oxygen bleach, new from Natural Choices Home Safe Products LLC, Franklin, WI, works in cold and lukewarm water. Natural Choices also recently launched the Hands-Free Moisturizing hand soap, Hair and Body wash and Jewelry cleaner for people…


  • Bobbi Brown will launch Baby fragrance

    November 22, 2005
    Bobbi Brown will launch Baby fragrance, a blend of orange flower petals, melon, peach and white lilies. The EDP costs $45 and debuts this month.…


  • The imported, mud-enriched Guam Marine Spa

    November 22, 2005
    The imported, mud-enriched Guam Marine Spa body care line is now available from Lacote USA, Fairfield, NJ. The pampering body treatments contain seaweed derived from a unique drying process and naturally evaporated sea salt harvested from France&rsqu…


  • Acqua Di Parma of Italy will unveil

    November 22, 2005
    Acqua Di Parma of Italy will unveil it first women’s fragrance, Iris Nobile, in Europe in September. The iris-based scent will debut in the U.S. in the spring of 2005 in a 50- and 100ml EDT spray.…


  • Excess facial oil is absorbed by Boscias new Green Tea Blotting

    November 22, 2005
    Excess facial oil is absorbed by Boscia’s new Green Tea Blotting linens made from Abaca tree leaf fibers. The Irvine, CA-based company offers a set of 100 sheets for $9 in select Nordstrom, Henri Bendel and other boutiques and spas.…


  • Anew Clinical Deep Crease Concentrate with Bo-Hylurox debuts in October

    November 22, 2005
    Anew Clinical Deep Crease Concentrate with Bo-Hylurox debuts in October. Avon executives said the concentrate can diminish deep lines and wrinkles around the eyes and forehead in one week using relaxing portulaca plant extract and argirelien amino ac…


  • Idelle Labs, Ltd., an El Paso, TX-based subsidiary of Helen of Troy

    November 22, 2005
    Idelle Labs, Ltd., an El Paso, TX-based subsidiary of Helen of Troy, reintroduced the Vitalis line of 2-in-1 shampoo/conditioners and styling products. The products address men’s concerns, such as thinning, weak hair and dandruff, with updated…


  • Tampa, FL-based Aubrey Organics introduced Ultimate Moist lotions

    November 22, 2005
    Tampa, FL-based Aubrey Organics introduced Ultimate Moist lotions with natural ingredients such as white camellia oil and jojoba butter. The nourishing formulas come in three versions, Green Tea and Rosemary Mint, Morning Meadow and Passionflower and…