Marketing News

  • Lucky Chick, Pearl River, NY

    November 22, 2005
    Lucky Chick, Pearl River, NY, unveiled the Flickering Florals Mimosa, Jas-mine & Violet candle with 40 hours of burn time, and the same-fragranced Pucker Up lip palette with four shades and Pampering sampler. The products retail in Nordstrom and…


  • In June, Creative Nail Design, Vista, CA

    November 22, 2005
    In June, Creative Nail Design, Vista, CA, launched Moxie. This fast-drying liquid set for nail technicians creates white and bright nail enhancements. The starter kit contains Moxie Sculpting liquid, Perfect Color Pink powder, Perfect Color White pow…


  • Until Aug. 20, Boston-based Gillette

    November 22, 2005
    Until Aug. 20, Boston-based Gillette will hold the annual “Legs of a Goddess” contest for the women with the best legs. Tied into the Venus Divine razor, the nationwide search was kicked off by actress Molly Simms and choreographer Chris…


  • Procter & Gamble and Reach Media have partnered

    November 22, 2005
    Procter & Gamble and Reach Media have partnered to measure the effectiveness of urban radio and its ability to impact sales through the syndicated Tom Joyner Morning Show, especially in the African-American community. Several P&G brands will…


  • Flowers on Garden Island

    November 22, 2005
    Flowers on Garden Island, the inspiration behind Kauai, Hawaii-based Malie Kaua’I products, are added to the products through a distilled, aromatic Hawaiian Hydrosol liquid. Products include body polishes with ground coffee beans and red clay,…


  • Mr. Clean AutoDry Raises $125,000 for Kids Charity

    November 15, 2005
    Procter & Gamble raised $125,000 with 10,000 car washes nationwide using Mr. Clean AutoDry carwash on May 22 to benefit Orlando-based Give Kids The World charity. More than 1,500 volunteers and Orlando Magic stars DeShawn Stevenson and Reece Gain…


  • New York-based Colomer USA

    November 15, 2005
    New York-based Colomer USA released its 2004 print ad campaign to support its African Pride, Creme of Nature (CON) and Revlon Realistic brands. The African Pride theme is “The many looks of pride” featuring a grid of men, women and childr…


  • Boston-based salon hair care company CurlFriends

    November 15, 2005
    Boston-based salon hair care company CurlFriends introduced Purify, a clarifying shampoo for naturally curly and permed hair. Executives said it leaves hair feeling clean, well nourished and citrus-scented, and removes environmental pollutants and re…


  • Sugar Cosmetics, a division of R&S Trading Company

    November 15, 2005
    Sugar Cosmetics, a division of R&S Trading Company, Irvine, CA, launches the Whimsical fall color collection in August. Included are Storybook Sugar lip gloss travel cases; Psychedelic Sugar lipstick, lip gloss and shimmer powder collection and o…


  • For consumers with rosacea

    November 15, 2005
    For consumers with rosacea, Donell Skin launched Rosacea Therapy with mucopolysaccharide cartilage complex, dimethicone and orange essential oil to reduce inflammation and improve congested skin and dry skin conditions.…


  • Los Angeles-based Archipelago Botanicals

    November 15, 2005
    Los Angeles-based Archipelago Botanicals’ new Sugar collection contains three botanical-infused, scented body products (White Sugar & Mango, Sugar Cane & Coconut and Brown Sugar & Vanilla) available in Sugar foot polish, soap, bath…


  • Azusa, CA-based salon product company Rene Furterer

    November 15, 2005
    Azusa, CA-based salon product company Rene Furterer maintains the health of the scalp with a new three-step regimen. It consists of preparing the scalp, treating the scalp and shampooing and conditioning the hair. They come in formulations designed f…


  • GrowUp, a hair care line for active youngsters

    November 15, 2005
    GrowUp, a hair care line for active youngsters from the founder of Circle of Friends, Chatsworth, CA, recently added six products for maturing boys, such as the Blaze A Trail BMX styling stick, and seven products for young women, such as Always Belie…


  • Aroma M, New York

    November 15, 2005
    Aroma M, New York, launched the Geisha roll-ons, six color-themed, portable fragrances such as Geisha Green (absinthe) and Blue (blue chamomile, green tea and jasmine). The fragrances are said to blend notes like the art of Ikebana, or flower arrange…


  • Jackson, WI-based Lake Consumer Products

    November 15, 2005
    Jackson, WI-based Lake Consumer Products tackles feminine odor with Vagi-Gard Fresh Again, a suppository. Executives said the product works with a woman’s natural chemistry using lactic acid to counteract an altered pH balance, the main culprit…