Marketing News


  • PrimaPharm

    ● PrimaPharm, San Diego, CA, has introduced PrimaVu Herbal eye drops. The botanical formula refreshes and moisturizes eyes irritated from air pollution, smoke, dust, wind and chlorine. PrimaVu estimated more than 12 million Americans suffe…
    11.14.05

  • P&G's

    ● P&G’s Mr. Clean is set to launch AutoDry wipes, promising to clean cars without water. They will debut in January…
    11.14.05

  • Babor

    ● Babor’s new Body mousse features algae extracts and mineral- rich thermal spring water to help the skin retain moisture, diminish lines, improve elasticity and firmness and protect against light-induced aging. Other ingredients incl…
    11.14.05

  • Neutrogena

    ● Neutrogena’s new On-the-Spot Blemish wand promises to visibly reduce pimples throughout the day using salicylic acid to remove blackhead-causing dirt and oil. It also camouflages red spots. Also new is Rapid Clear Oil-Control foami…
    11.14.05

  • Sunless Tans

    ● Sunless Tans Skin Therapy, Omaha, NE, launched a Sunless Tans Skin Therapy tanning process without alcohol or other drying ingredients. The vitamin-, moisture- and aloe-rich tanner was designed by executives in the airbrush tanning indust…
    11.14.05

  • Thalgo

    ● Thalgo, a French spa company, introduced Reviving Marine Mist Pure Vitality. This seawater-based concentrate delivers moisturizing and revitalizing samphire extract to the skin. The hardy samphire plant thrives in rocky, coastal areas.…
    11.14.05

  • John Paul Mitchell Systems

    ● John Paul Mitchell Systems (JPMS), Beverly Hills, CA, is giving a portion of proceeds from holiday gift sets to the Starbright Foundation, founded by Steven Spielberg and General H. Norman Schwarzkopf to empower seriously ill children to…
    11.14.05

  • Relax

    ● Relax! Professional Concepts, a division of Issimo International, Los Angeles, unveiled Lighten Up! Brite Skin system. This fast-acting gel uses glycolic, hydroquinone, vitamin C and kojic acid in the AM Antioxidant Protective Skin Ligh…
    11.14.05

  • Dermadoctor

    ● Dermadoctor Specialist Skin Care, developed by Kansas City dermatologist Dr. Audrey Kunin, introduced five new skin care products in August: Calm Cool & Corrected two-inone rosacea treatment, Tease Zone oil control gel, Total NonScen…
    11.14.05

  • ● Beyond Paradise, the latest Estée Lauder fragrance supported by Madonna’s song “Love Profusion” and Luc Besson-directed TV ads, features a rainbow-inspired bottle. The “prismatic floral” juice has trop…
    11.14.05

  • Bobbi Brown

    ● Bobbi Brown has launched several gift sets for the holidays including the Deluxe Beauty trunk to house makeup, skin care and brushes; Lip and Eye slider palettes with four creamy shades and two brushes; Split Pan eye shadows featuring lig…
    11.14.05

  • Old Spice

    ● Old Spice sponsored the first “Armpit of America” festival in Battle Mountain, NV. Dubbed by a Washington Post columnist as the “armpit of America,” the three-day event in August featured an armpit beauty pageant,…
    11.14.05

  • San Francisco

    ● San Francisco-based md Formulations offers the new Face Mates set with skin-smoothing 8.3-oz. Facial cleanser and 8.3-oz. Face & Body scrub. Also new is the Clear Complexion kit, including a 1-oz. Vit-A-Plus Clearing complex and 1-oz.…
    11.14.05

  • Upscale and olive-oil-based

    ● Upscale and olive-oil-based product company Lather, Pasadena, CA, will develop a line of products for Borgata Hotel, Casino & Spa, a new resort in Atlantic City, NJ. The collection includes Mint Thyme shampoo and body wash, Yuzu Berga…
    11.14.05

  • Breast Cancer

    ● To support breast cancer research, Sally Beauty offers the Savvy Hope lip gloss. Fifty cents from each tube sold will benefit City of Hope. The shimmering pink lip gloss features a mango flavor and symbolic pink breast cancer ribbon. The…
    11.14.05

  • Jason Natural Cosmetics

    ● Jason Natural Cosmetics, Culver City, CA, was awarded the 2002 and 2003 Gold Medal from The Quality Institute International for its Natural toothpaste. The company offers an array of toothpastes and mouthwashes with natural whiteners, CoQ…
    11.14.05

  • NIoxin Research

    ● Atlanta, GA-based Nioxin Research Laboratories has reformulated two products, Bionutrient Actives cleanser and Bionutrient Protectives cleanser, with new cold-filtered, triple-processed botanicals. The Bionutrient Actives cleaners is desi…
    11.14.05

  • Bumble and bumble

    ● Bumble and bumble will release several holiday gift sets next month in the Seaweed, Alojoba and Gentle families with their respective shampoos, conditioners and body washes. The limited edition body washes and sets range from $39-59 in pr…
    11.14.05

  • Aroma Naturals

    ● For the holidays, Aroma Naturals, Irvine, CA, offers Christmas and Hanukkah candle gift sets made from food-grade paraffin wax and essential oils. The Christmas/ Hanukkah Candlescape set includes ruby Peace (sweet orange, cinnamon and cl…
    11.14.05

  • The O2CH Power

    ● The O2CH Power Corrector line, new from Spa de Soleil, Sun Valley, CA, contains O2CH’s universal oxygen, vitamin C and hemp seed oil combination, as well as extracts of calendula, lavandula, chamomile, arnica and humulus hop to comb…
    11.14.05