Marketing News


  • Does She or Doesnt She? Clairol Revives Familiar Ad

    The Procter & Gamble Co., Cincinnati, is starting a massive ad campaign to support the Clairol hair care brand it acquired from Bristol-Myers Squibb Co. last November. P&G cited strong sales of its Clairol products as one reason why its profi…
    11.11.05

  • Jane Iredale Mineral Cosmetics

    Jane Iredale Mineral Cosmetics, Great Barrington, MA, is set for the holiday season with the new holiday gold organza bag filled with one of three 24-karat collections: Gold, Silver and Bronze. Each assortment contains synthetic dye-free LipColour, t…
    11.11.05

  • John Paul Mitchell Systems Launched the Colors True Red series

    John Paul Mitchell Systems (JPMS) launched the color’s True Red series to create long-lasting red hairdos that executives said really “pop.” The three conditioning shades, Violet Red, Red Red and Orange Red, are oxidative, low-ammon…
    11.11.05

  • Institut Dermed

    Institut’ Dermed, Atlanta, GA, offers several products to renew skin riddled with certain afflictions. New products include: for acne—Pumpkin Exfoliating cream and Clear Skin Sulfur mask; for hyperpigmentation—Exfoliating Mineral sc…
    11.11.05

  • Aloette Cosmetics New Eye Restore Complex and Restorative Enzyme Peel

    Aloette Cosmetics’ new Eye Restore complex and Restorative Enzyme peel are designed to promote youthfulness. The Atlanta, GA-based company said the Eye Restore complex, formulated with vitamin K, willowherb extract and allantoin, clinically red…
    11.11.05

  • Sofique Cream Blends Regional Herbs, Oils and Fruit and Vegetable Juices

    Based on a Dominican recipe for healthy skin in warmer climates, Sofique cream blends regional herbs, oils and fruit and vegetable juices. Executives at Sofique, West Hollywood, CA, said Sofique also helps with scarring and skin disorders such as ros…
    11.11.05

  • Pearl Ice

    Pearl Ice, a new freezer-ready eye mask from supermodel Inka, contains glass pearls that are enclosed in a transparent blue “skin” made from allergen-free plastic. The pearls travel freely within the mask to cool tired eyes and gently for…
    11.11.05

  • Dark & Lovelys Color-Treated re-laxer

    Dark & Lovely’s Color-Treated re-laxer won the 2002 Best Ethnic Personal/Beauty Care Product REX award from Drug Store News. Parent company Soft Sheen-Car-son has also won the award in the past for its Sportin’ Waves and Breakthrough…
    11.11.05

  • Kathys Family

    Kathy’s Family, Plainfield, MA, has launched new massage oils featuring natural ingredients, such as jojoba and sweet almond oils, in recyclable bottles. According to the company, the oils are based on Swanson family secrets from Minnesota. &ls…
    11.11.05

  • Bath Bloomers new Blazing Botanicals

    Bath Bloomers’ new Blazing Botanicals are a collection of fragrance candles for use in the the spa cabin. Sold in unmarked glass containers, the 6-oz. candles are available in Lavender Sachet Spa, Hibiscus Loutron, Citrus, Sento, Pine Nettle Sa…
    11.11.05

  • SkinforMen

    Washington, DC-based SkinforMen is a new doctor-formulated, easy-to-use skin care line. The line penetrates men’s thicker facial skin and solves problems such as wrinkles, discoloration and irritation. The seven products include Exfoliating cle…
    11.11.05

  • Sothys Paris has introduced Aroma Sothys

    Sothys Paris has introduced Aroma Sothys, a new collection of products to promote much-needed rest and relaxation and to instill energy. Combining ingredients such as girofle and petitgrain essential oils and biotechnolgy, products include Aroma Soth…
    11.11.05

  • For Every Body has two Christmas Candle Gift Sets

    For the holidays, Lindon, UT-based For Every Body has two Christmas candle gift sets—For Every Body Merry Christmas votive gift set and Merry Christmas two-piece gift set. Both contain Cinnavanilla, Pine Tree and Cinnamon Sticks fragrances. The…
    11.11.05

  • Formula 103 Facial Hair Removal cream

    Formula 103 Facial Hair Removal cream has been revamped with a new formula and a new package design. Formula 103, a Halsik Limited line based in Wilmette, IL, targets razor bumps and irritation on dark skin by gently dissolving hair and preventing it…
    11.11.05

  • In-theater ads

    In-theater ads give marketers the kind of captive audience that is no longer guaranteed by television, according to EPM Communications, New York, NY. Recently, a concerted effort by major movie theater chains, including Loews Cineplex Entertainment a…
    11.11.05

  • Aubrey Organics

    Aubrey Organics, Tampa, FL, recently launched Green Tea and Ginkgo Skin Care Line for Normal Skin infusing the powerful antioxidants green tea and ginkgo biloba to protect skin cells from free radicals and smooth the skin. Products include Green Tea…
    11.11.05

  • Retro Glow makeup collection from Physicians Formula

    Retro Glow makeup collection from Physician’s Formula features looks from the past with updated formulas. Inspired by an antique cameo, the line offers Retro Glow Shimmer puff, Illuminating loose powder, Illuminating blush, Illuminating eyeshad…
    11.11.05

  • Chanels Holiday 2002 collection

    Chanel’s Holiday 2002 collection features elegant and iridescent cosmetic shades in Irréelle Ombre multi-effects eyeshadow, Irréelle blush silky cheek color, Vitalumiére satin smoothing crème/fluid makeup and Pro Cor…
    11.11.05

  • EmerginC

    EmerginC, New York, NY, has launched two powerful new skin treatments to combat skin aging—Hyper-Vitalizer creams for Face and Eye. Both contain alpha-lipoic acid and kinetin to scavenge free radicals, preserve cellular integrity and reduce pho…
    11.11.05

  • Upscale skin care line Evolu Botanical Skin Care

    Upscale skin care line Evolu Botanical Skin Care of New Zealand purifies, revitalizes and hydrates the natural radiance of skin using spring water, essential oils and botanical extracts from the land and sea. Founder Kati Kasza, a former internationa…
    11.11.05