Marketing News


  • The New York-based De-Lovely bath and body collection debuted

    The New York-based De-Lovely bath and body collection debuted a few weeks ago. This cute, but sexy, collection combines quality ingredients with fun packaging, making it great for gift giving. The collection includes body lotions and butters, hand cr…
    10.21.05

  • Pixis Hydrotint Duo, Velvet Mineral powder and Sheer Base are

    Pixi’s Hydrotint Duo, Velvet Mineral powder and Sheer Base are infused with antioxidants, natural minerals and UV protection. The oil-free Hydrotint Duo is a treatment for the entire face and eliminates the need for a separate moisturizer, foun…
    10.21.05

  • Combining floral extracts and minerals, the

    Combining floral extracts and minerals, the products within the AromaMineral Golden Collection (Golden Powder, Golden Body Scrub, and Golden Treatment) effectively moisturize and remineralize the skin. The line is anchored by Artemisia flower extract…
    10.21.05

  • Golden Earths new bath gels soothe the body and mind

    Golden Earth’s new bath gels soothe the body and mind. The anti-flammatory and antimicrobial properties mixed with aloe vera and other minerals keep skin hydrated and protect it from damaging free radicals. Scents include Serenity and Tranquili…
    10.21.05

  • Rene Furterer introduced Okara Protect Color, a hair care line

    Rene Furterer introduced Okara Protect Color, a hair care line that combines three active ingredients to treat damaged hair, maintain color intensity and protect hair from free radicals. A new innovation, the Color Protection Factor (CPF), indicates…
    10.21.05

  • Procter & Gamble's new Dawn Direct

    Procter & Gamble's new Dawn Direct foam, a dishwashing product, absorbs 10 times more grease than traditional dishwashing liquids. Formulated with an innovative microemulsion technology, Dawn Direct foam breaks grease into micro particles and abs…
    10.21.05

  • Chemists at DArcy Laboratories have developed a new anti-

    Chemists at D’Arcy Laboratories have developed a new anti-stress lotion made with healthy bacteria to keep skin looking lively. Probiotic Anti-Stress lotion replenishes lost surface probiotics and destroys the toxic bacteria produced when exces…
    10.21.05

  • Chemists at DArcy Laboratories have developed a new anti-

    Chemists at D’Arcy Laboratories have developed a new anti-stress lotion made with healthy bacteria to keep skin looking lively. Probiotic Anti-Stress lotion replenishes lost surface probiotics and destroys the toxic bacteria produced when exces…
    10.21.05

  • To inspire creativity, Davines introduces creative tools to style

    To inspire creativity, Davines introduces creative tools to style and finish hair called For Wizards. The products and packaging in this line of professional products resemble artists’ tools. The product line includes No1 Finest Oil Non Oil, No…
    10.21.05

  • Joicos I-C-E Hair styling products were recently used for a fashion

    Joico’s I-C-E Hair styling products were recently used for a fashion spread in the July issue of Cosmopolitan “Man Manual Section.” Staged in Miami, the photo shoot used I-C-E Hair products on four male models for a four-page layout…
    10.21.05

  • This fall, SK-II is adding three new

    This fall, SK-II is adding three new products to its anti-aging line. In September, the company will launch Signs Uplifter and a new version of its existing Advanced Signs Treatment. November will bring Power Signs treatment Foundation. The Signs Upl…
    10.21.05

  • Avon Taps Courteney Cox for Spotlight Fragrance

    Avon Products, Inc. has signed actress Courteney Cox as the exclusive spokeswoman for Spotlight, its new fresh oriental women’s fragrance, which will launch in the U.S. in April with a global rollout this summer. Spotlight is a sparkling…
    11.30.-1

  • Cover Girl Finds New Ways to Reach Teens

    Video game publisher THQ Inc. collaborated with CoverGirl on the recently released All Star Cheer Squad video game for Wii and Nintendo DS. The agreement includes CoverGirl branded stage logos, banners and billboards integrated throughout challenges,…
    11.30.-1

  • L'Oral Supports Ovarian Cancer Research

    L’Oréal Legends Gala, held at the American Museum of Natural History in New York in mid-November, raised more than $4 million for the Ovarian Cancer Research Fund. The event brought out celebrities, including L’Oréal spokesp…
    11.30.-1

  • Seeing Red? Here's a Solution

    Coming to Clinique counters in February is new Redness Solutions Instant Relief Mineral Powder ($32.50), which is lab-certified to immediately neutralize visible redness, according to Clinique. The powder contains a patent-pending complex rich in nat…
    11.30.-1

  • New Moisturizer from Doctor D. Schwab

    Doctor D. Schwab, San Diego, CA, has launched Skin Perfecting Tinted Moisturizers, which provide sheer tinted coverage in three shades—light, medium and dark—providing even skin tone and protection against skin-damaging UV rays.…
    11.30.-1

  • LVMH To Launch Three New Scent

    Emilio Pucci, part of LVMH’s Parfums Luxe International division, has created a trio of fragrances under the Vivara Variazioni banner. Inspired by different elements of the Italian island of Vivara and a Pucci print of the same name, they follo…
    11.30.-1

  • Murad Supports Any Soldier

    During the past holiday season, Murad, Inc. teamed with Red Velvet Media to send gifts to U.S. troops via Any Soldier a charitable organization supporting U.S. troops in Iraq. Murad’s clinically proven skin care products were included in care p…
    11.30.-1

  • Girl-Approved Hair from Axe

    Axe has entered the hair care game with a new line of products designed to meet guys’ needs and give them “girl-approved hair.” The line, which includes shampoos, conditioner and styling products, is being called by Unilever as the…
    11.30.-1

  • Nou Fragrance Debutes from Como & Brigante

    Como & Brigante has a new fragrance, Nou, designed to inspire and empower the modern woman who knows exactly what she wants, exudes an air of confidence and leaves other women wondering what her secret is. Inspired by the legacy and spirit of the…
    11.30.-1