Marketing News

  • Petroleum-free PureGlosses

    November 14, 2005
    Petroleum-free PureGlosses, new from Jane Iredale Cosmet-ics, Great Barrington, MA, are available in Rum Raisin (orange and tan) and Sugar Plum (bubblegum pink) shades.…


  • John Paul Mitchell Systems

    November 14, 2005
    John Paul Mitchell Systems, Beverly Hills, CA, was honored by Glamour magazine with Glammy awards for its Extra-Body Daily shampoo and Daily Boost. JPMS also launched Tea Tree Toes, a salon foot massage technique.…


  • Chanel launched Rectifiance Intense

    November 14, 2005
    Chanel launched Rectifiance Intense, a collection of three corrective skin moisturizers with pea extract and sodium hyaluronate to slow the deterioration of the extra-cellular matrix. Products include Anti-Age Retexturizing fluid SPF 15, cream SPF 15…


  • fragrance-free White soap

    November 14, 2005
    San Francisco-based DHC USA introduced the fragrance-free White soap. The mail-order company also launched Aloe Bath Friend with 80% aloe. Recent makeup additions include Wipe-Off pencil and Lip Palette, a six-shade compact in 24 varieties.…


  • Spa Comforts, a Line of Pillows

    November 14, 2005
    Dream Time, Santa Cruz, CA, introduced Spa Comforts, a line of pillows and decadent body care products with body lotions, scrubs, linen mists, herbal pillows and more. They come in Sassy Citrus and Luscious Lavender scents.…


  • InChargePlus

    November 14, 2005
    PureOlogy, Chatsworth, CA, launched InChargePlus, a color-protectant hair spray with humidity-resistant resins, nano- emulsions and an AntiFade complex. It is sold in salons.…


  • Lotta Luv Partners with Snapple for Lip Products

    November 14, 2005
    Lotta Luv, New York, teamed up with Snapple to launch beverage-like lip products with mini cans, bottles and “Snapple Real Bits” caps. Snapple lip glosses and balms will debut in Claire’s. Fourteen flavors are offered, such as Go Ba…


  • Chatsworth

    November 14, 2005
    l Chatsworth, CA-based Nature’s Gate Organics’ Chamomile and Verbena was awarded the “Best/Healthiest” shampoo award by Health Magazine. Nearly 600 products were judged in 10 categories. The shampoo is formulated for dry, dama…


  • Fresh Breath

    November 14, 2005
    l Fresh breath is said to be possible with Tasker Capital Corp.’s Breath-Rephresh. The beverage reduces volatile sulfur compounds known to cause bad breath using shiitake mushroom extract, citrus extracts, vitamins B6 and C, xylitol, copper sul…


  • Makari de Suisse

    November 14, 2005
    l Makari de Suisse, an ethnic skin care line from Makari U.S.A, Brooklyn, NY, features Caspian Sea caviar extracts rich in nucleic acids and marine DNA to regenerate cells. The formula also offers bioengineering technologies to firm, moisturize and t…


  • "Dirty Dancing"

    November 14, 2005
    l The upcoming film “Dirty Dancing: Havana Nights” is the muse behind Revlon’s same-named collection. Debuting for Valentine’s Day, the products, such as Revlon Super Lustrous lipstick, Revlon Nail enamel and Two to Tango blus…


  • Pola

    November 14, 2005
    l Pola U.S.A., Inc., Carson, CA, unveiled Feel & Heal in October, a moisturizing body care product line designed to replace the Body Collection that was launched in 1993. Inspired by Mother Nature, the products include Body shampoo, Body moisturi…


  • Yu-Gi-Oh!

    November 14, 2005
    l The Reach Yu-Gi-Oh! toothbrush is a new collaboration between the Personal Products Co. division of McNeil-PPC and 4Kids Entertainment. Kids can enjoy brushing with various characters from the Yu-Gi-Oh cartoon and comic books, such as Yugi and Kaib…


  • BriteSmile

    November 14, 2005
    l BriteSmile Inc., Walnut Creek, CA, introduced BriteSmile To Go, a lightweight whitening click pen that requires two 30-second applications a day to whiten teeth within two weeks. It has a fresh mint taste and retails for $29.95 each or $69.95 for a…


  • Zirh International

    November 14, 2005
    l Zirh International, New York, was judged the “Best Grooming Range” award by FHM Magazine (U.S.). The panel of judges consisted of 50 FHM readers.…