Marketing News

  • Trendline Lagoom

    November 14, 2005
    Trendline Lagoom, the latest hair styling product from Goldwell USA, features a bubble-entrapped, elastomer formulation that adds shine and strong hold to hair without stiffness, stickiness or flaking, according to executives. The alcohol-free Lagoom…


  • Natures Gate Organics new Cocoa Butter Body stick

    November 14, 2005
    Nature’s Gate Organics’ new Cocoa Butter Body stick combines cocoa butter, vitamins A and E and coconut oil to soften and moisturize skin. Chatsworth, CA-based executives said the convenient stick has a vanilla and chocolate fragrance. It…


  • Dollar stores

    November 14, 2005
    Dollar stores have recently been flooded with discount makeup items. For example, a former Caboodles president has launched Ten, Icebox created Au79, Cosmetic 2000 launched Hugs & Kisses, Almar Sales launched Beauty Basic and Mirage Cosmetics int…


  • Singer Jessica Simpson

    November 14, 2005
    Singer Jessica Simpson will be the face for Dessert, a lickable fragrance and body care line that will debut in April in Sephora. The three scents available will include Creamy, Dreamy and Juicy in product forms such as kissable fragrance, powdered s…


  • Nikali launched Sugar Splash

    November 14, 2005
    Hollywood, FL-based Nikali launched Sugar Splash, a conditioning body wash with a rich vanilla butter scent. The foaming gel also contains collagen and vitamin C to gently smooth and condition the skin. It is sold in spas nationwide.…


  • Limited Brands

    November 14, 2005
    The aura science experiment is over. Limited Brands, Columbus, OH, will move its aura science brand into more than 300 Victoria’s Secret Beauty stores in 2004 and close nine freestanding aura science stores. Shiseido will continue to partner in…


  • Oakville

    November 14, 2005
    Oakville, Ontario-based Ojon Inc. now offers an updated version of a hair conditioning treatment developed by the Miskito Indians. Ojon Restorative hair treatment contains rich palm nut oil from Central America, which smoothes, rebuilds and fortifies…


  • Secrets of Tulum

    November 14, 2005
    Secrets of Tulum, a line based on ancient Mayan and soy extracts, is new from Himlight Creations, Vancouver, Canada. Three shampoo and conditioner blends contain tomato, hot chili and cactus extracts to revitalize fine or damaged hair. The products d…


  • Citrus scents will be popular this summer

    November 14, 2005
    Citrus scents will be popular this summer, according to experts. For example, Essentiel Elements’ Citrus Dream bath products contain tangerine, grapefruit and mandarin orange essential oils. Glo Spa is launching Citrus Lavender and Citrus Necta…


  • Lotta Luv Partners with Snapple for Lip Products

    November 14, 2005
    Lotta Luv, New York, teamed up with Snapple to launch beverage-like lip products with mini cans, bottles and “Snapple Real Bits” caps. Snapple lip glosses and balms will debut in Claire’s. Fourteen flavors are offered, such as Go Ba…


  • InChargePlus

    November 14, 2005
    PureOlogy, Chatsworth, CA, launched InChargePlus, a color-protectant hair spray with humidity-resistant resins, nano- emulsions and an AntiFade complex. It is sold in salons.…


  • Spa Comforts, a Line of Pillows

    November 14, 2005
    Dream Time, Santa Cruz, CA, introduced Spa Comforts, a line of pillows and decadent body care products with body lotions, scrubs, linen mists, herbal pillows and more. They come in Sassy Citrus and Luscious Lavender scents.…


  • fragrance-free White soap

    November 14, 2005
    San Francisco-based DHC USA introduced the fragrance-free White soap. The mail-order company also launched Aloe Bath Friend with 80% aloe. Recent makeup additions include Wipe-Off pencil and Lip Palette, a six-shade compact in 24 varieties.…


  • Chanel launched Rectifiance Intense

    November 14, 2005
    Chanel launched Rectifiance Intense, a collection of three corrective skin moisturizers with pea extract and sodium hyaluronate to slow the deterioration of the extra-cellular matrix. Products include Anti-Age Retexturizing fluid SPF 15, cream SPF 15…


  • John Paul Mitchell Systems

    November 14, 2005
    John Paul Mitchell Systems, Beverly Hills, CA, was honored by Glamour magazine with Glammy awards for its Extra-Body Daily shampoo and Daily Boost. JPMS also launched Tea Tree Toes, a salon foot massage technique.…