Marketing News

  • Lotta Luv Partners with Snapple for Lip Products

    November 14, 2005
    Lotta Luv, New York, teamed up with Snapple to launch beverage-like lip products with mini cans, bottles and “Snapple Real Bits” caps. Snapple lip glosses and balms will debut in Claire’s. Fourteen flavors are offered, such as Go Ba…


  • InChargePlus

    November 14, 2005
    PureOlogy, Chatsworth, CA, launched InChargePlus, a color-protectant hair spray with humidity-resistant resins, nano- emulsions and an AntiFade complex. It is sold in salons.…


  • Spa Comforts, a Line of Pillows

    November 14, 2005
    Dream Time, Santa Cruz, CA, introduced Spa Comforts, a line of pillows and decadent body care products with body lotions, scrubs, linen mists, herbal pillows and more. They come in Sassy Citrus and Luscious Lavender scents.…


  • fragrance-free White soap

    November 14, 2005
    San Francisco-based DHC USA introduced the fragrance-free White soap. The mail-order company also launched Aloe Bath Friend with 80% aloe. Recent makeup additions include Wipe-Off pencil and Lip Palette, a six-shade compact in 24 varieties.…


  • Chanel launched Rectifiance Intense

    November 14, 2005
    Chanel launched Rectifiance Intense, a collection of three corrective skin moisturizers with pea extract and sodium hyaluronate to slow the deterioration of the extra-cellular matrix. Products include Anti-Age Retexturizing fluid SPF 15, cream SPF 15…


  • John Paul Mitchell Systems

    November 14, 2005
    John Paul Mitchell Systems, Beverly Hills, CA, was honored by Glamour magazine with Glammy awards for its Extra-Body Daily shampoo and Daily Boost. JPMS also launched Tea Tree Toes, a salon foot massage technique.…


  • Petroleum-free PureGlosses

    November 14, 2005
    Petroleum-free PureGlosses, new from Jane Iredale Cosmet-ics, Great Barrington, MA, are available in Rum Raisin (orange and tan) and Sugar Plum (bubblegum pink) shades.…


  • Fruitelia PS

    November 14, 2005
    Rockaway, NJ-based Yon-Ka Paris unveiled Fruitelia PS, a fluid with fruit acids and almond protein to rejuvenate skin. Also new is Kirogel, a hand and foot treatment.…


  • Cowgirl Skincare

    November 14, 2005
    Cowgirl Skincare, Boulder, CO, has unveiled new packaging to appeal to a wider audience. Easy-to-use silver treatment pumps, simplified labels and abby glass bottles are featured.…


  • Avons VitAdvance supplements

    November 14, 2005
    Avon’s VitAdvance supplements are used in conjunction with topical treatments, such as Avon VitAdvance Acne Clarify-ing complex with the Clearskin Invisible blemish corrector. Other supplements include VitAdvance AquaNew and VitAdvance Hair Car…


  • Bourjois USA

    November 14, 2005
    Evening in Paris was reincarnated by Bourjois USA. The updated classic bouquet is housed in an Art Deco, half moon, blue bottle topped with a silver cap. It retails at Sephora.…


  • Source Direct

    November 14, 2005
    Private label manufacturer Source Direct, Idaho Falls, is taking aim at Armor All with the launch of Surface Protectant.…


  • Institut DerMed

    November 14, 2005
    Institut’ DerMed, Atlanta, GA, launched Soothing eye cream with shea butter, L-retinol and antioxidants to smooth fine lines and wrinkles around the eye. It is used twice daily.…


  • Joico

    November 14, 2005
    Joico, an Arcadia, CA-based division of Zotos International, donated product cases to fire victims in southern California through the San Bernadino airport fire evacuation center.…


  • Toms of Maine

    November 14, 2005
    Tom’s of Maine, Kennebunk, ME, introduced “Dental Health for All,” a five-year program to help underprivileged kids receive oral care. The company is donating 75,000 toothbrushes and toothpastes to public dental clinics in the U.S.…