Marketing News

  • Fifth Annual Kiehl’s LifeRide for amfAR

    September 3, 2014
    Maintaining its long-standing tradition of supporting HIV/AIDS charities, Kiehl’s Since 1851 has continued partnership with amfAR, The Foundation for AIDS Research, and the fifth annual Kiehl’s LifeRide for amfAR, the charity motorcycle r…


  • Thicker Fuller Hair Makeover Facebook contest

    September 3, 2014
    In honor of its 20th anniversary, Thicker Fuller Hair is asking Facebook fans to submit an original photo with a caption explaining why they deserve a Thicker Fuller Hair Makeover, for a chance to win a trip to New York City, where they will receive…


  • Harvest Moon Healthy Hair Dye newly designed web site

    September 3, 2014
    Harvest Moon Healthy Hair Dye, an all-nature line of hair and beard dye, has updated its web presence. The newly designed site features an intuitive user interface to support its mission of connecting people with safe, effective hair dyes and related…


  • Braun,the “Official Shaver of the NFL,” has unveiled its new branding campaign

    September 3, 2014
    Braun, which is now “Official Shaver of the NFL,” has unveiled its new branding campaign—#FaceGreatness with Braun Confidence—featuring the NFL as well as Braun’s new US spokesperson, Russell Wilson, quarterback of the S…


  • SoCozy has been launched nationwide

    September 3, 2014
    SoCozy, a New York City-based salon hair care line for children, has been launched nationwide at leading beauty and children’s retailers, in stores and online. The collection was founded by Cozy Friedman, who has 20 years of experience and…


  • FarmHouse Fresh has come out with four new travel-sized body milk lotions

    September 3, 2014
    FarmHouse Fresh has come out with four new travel-sized tubes of its best-selling body milk lotions, which are available in Sweet Cream, Fresh Melon, Backcountry Caramel and Ginger Sorbet scents. “We incorporated nostalgic motifs and the feel…


  • Dermalogica’s Face Mapping service is at the heart of a new four-month campaign

    September 3, 2014
    Dermalogica’s Face Mapping service is at the heart of a new four-month campaign, Face Map Our Nation, which is being offered at Dermalogica accounts across the US through Oct. 31. Face Mapping is offered exclusively by Dermalogica-trained skin…


  • Massage Envy Spa has performed its three millionth facial

    September 3, 2014
    Massage Envy Spa has performed its three millionth facial. The milestone treatment took place at franchise’s Fredericksburg, VA location, and the lucky member was offered a one-year membership to Massage Envy Spa and a one-year supply of Murad…


  • Lysol Signs Jerry Rice

    Lysol Signs Jerry Rice

    September 2, 2014
    Hall of Fame WR to promote healthy habits.


  • From Box to Brick-and-Mortar: Birchbox Opens First Store

    August 1, 2014
    Birchbox has opened its first brick-and-mortar store. Located in New York City, the store leverages the insights and feedback gathered since the company’s launch in 2010 from its more than 800,000 active subscribers to create a customer-first,…


  • L.A. Looks has embarked on a model search

    August 1, 2014
    L.A. Looks has embarked on a model search via Facebook by asking fans to submit a photo with their best “L.A. Look.” Male and female fans will vie for the chance to win a trip to L.A. for a professional photo shoot and a surprise VIP expe…


  • Galderma S.A. has gained full rights to distribute

    August 1, 2014
    Galderma S.A. has gained full rights to distribute Restylane, Perlane, Emervel, Sculptra and Dysport from Valeant Pharmaceuticals International, Inc. The expansion into aesthetic and corrective dermatology in the US and Canada completes Galderma&rsqu…


  • Axe has rolled out new Gold Temptation

    August 1, 2014
    Axe has rolled out new Gold Temptation, a scent developed by fragrance expert Ann Gottlieb that marks the first flanker fragrance in the brand’s 30-year history.  It is based on the successful core of Axe Dark Temptation, the brand’s…


  • Lancôme is collaborating with Caroline de Maigret

    August 1, 2014
    Lancôme is collaborating with author, model and music producer Caroline de Maigret in an accord that begins in September to tie into de Maigret’s book tour. First published in the US, “How to Be Parisian Wherever You Are: Love, Sty…


  • Philosophy has rolled out the Hope & Grace

    August 1, 2014
    Philosophy has rolled out the Hope & Grace initiative, an “unprecedented, unending commitment” to support mental health by dedicating 1% of all sales across all products to effective community-based organizations working to empower wo…