Marketing News

  • MAC Matte2 eyeshadow collection

    October 3, 2007
    MAC introduced its MAC Matte2 eyeshadow collection this month. Matte2 is packed with intense pigments to create any look with a sheer veil of color and is available in 16 shades. More info: www.maccosmetics.com.…


  • White Swan’s Wild Rose Hand & Body Lotion

    October 3, 2007
    Come out smelling like a rose with White Swan’s Wild Rose Hand & Body Lotion ($7.50/$14.50). Inspired by the flowering shrubs of the genus Rosa, the silky smooth lotion offers a non-greasy application. More info: www.whiteswanproducts.com.…


  • MAC Premieres Its 3D Lip Glass with Xirona Pearls

    September 11, 2007
    Take lips to the third dimension with MAC’s new 3D Glass ($14), a cellophane gloss featuring Xirona pearls in shades like Racy, Optical, Apex and Boundless. The gloss is complemented by MAC’s Lipglass Pencil ($13.50), developed using film…


  • Burt’s Bees is rolling out its first-ever complete collection for men

    September 11, 2007
    Burt’s Bees is rolling out its first-ever complete collection for men this month. The line varies from an essential oil-infused soap ($3.99) to a woodsy cologne ($24.99), all boxed in black packaging. More info: www.burtsbees.com.…


  • African red tea is the main ingredient in Ole Henriksen’s new Self-Heating Body Soufflé

    September 11, 2007
    African red tea is the main ingredient in Ole Henriksen’s new Self-Heating Body Soufflé ($65), an anti-aging antioxidant shower treatment for all skin types. Shea butter, essential oils and pumpkin extract round out the mix with warming…


  • Josie Maran, the face of Maybelline

    September 11, 2007
    Josie Maran, the face of Maybelline for more than 10 years, is releasing her own line of natural, organic, nontoxic and gentle cosmetics ($16-$36) this month. The collection features natural eye shadow, blush, bronzer, mascara and all-over “fin…


  • Cellex-C’s new Age-Less 15

    September 11, 2007
    Look 15 years younger with Cellex-C’s new Age-Less 15, a skin serum formulated with glycosaminoglycans, sulphated proteoglycans, anthocyanosides, ellagitannins, plant-derived beta (1,3) glucan polysaccharides and a fraction of hyaluronan. Or, i…


  • Heath & Henry—a body care collection

    September 11, 2007
    Dionis, a goat’s milk-based bath and body care company, has teamed up with Cracker Barrel to introduce Heath & Henry—a body care collection formulated with natural ingredients and botanicals. The collection includes a shea butter stic…


  • “Lock & Roll”

    September 11, 2007
    Tarte adds a new gunmetal and rose gold color combination to its waterproof, creaseproof cream shadow duo “Lock & Roll” ($28) this month. Use the vitamin E-enriched cream shadow on lids first and then tap the rollerball to actuate the…


  • Juice Beauty

    September 11, 2007
    Juice Beauty, creators of fruit-based organic skin care solutions, has developed its first collection designed for the body. The Green Apple Body Brilliance Collection will debut this month at Sephora stores. The line utilizes Juice Beauty’s an…


  • Natural Clean & Gentle Care Toothpaste

    September 11, 2007
    Tom’s of Maine just launched its Natural Clean & Gentle Care Toothpaste featuring the natural ingredient glycyrrhizin (from purified licorice root) to create a patent-pending foaming experience for ingred-ent dispersal without the need for…


  • Lush

    September 11, 2007
    Lush, a purveyor of fresh, handmade cosmetics, is introducing a new hair care range this month that not only includes a shampoo and pre-wash treatments, but also three vegan styling gels ($14.95) with eco-friendly polymers (PVP and acrylates) to hold…


  • Michael Kors introduces Very Michael Kors

    September 11, 2007
    Michael Kors introduces Very Michael Kors ($65), a new twist on the original Michael Kors fragrance for women. Provence Tuberose has been blended with citrus notes, black plum, Chinese Osmanthus and accents of golden sugar cane in a monogrammed 1.7oz…


  • Walt Disney teamed up with California-based couture bath and body marketer Gianna Rose Atelier

    September 11, 2007
    Walt Disney teamed up with California-based couture bath and body marketer Gianna Rose Atelier to produce three new high-end gift soap set for Holiday 2007 featuring Alice in Wonderland characters artfully carved into the products. The company unveil…


  • Dial Yogurt Nourishing Hand Wash

    September 11, 2007
    Dial Yogurt Nourishing Hand Wash is the first mass-marketed soap product that contains yogurt protein, a natural conditioner. The concept has already proven to be a hit in Germany with Fa soaps. The hand wash is available in vanilla honey or aloe ver…