News Front

  • Exploring Brand Equity In Cosmetics

    November 6, 2012
    • According to the most recent Harris Poll EquiTrend study, even with all the thrills of beauty counters and makeup artists, prestige cosmetics brands are not necessarily earning the highest brand equity scores. In fact, data from this assessm…


  • US Consumers Look Forward To Holiday Shopping

    November 6, 2012
    • By the slimmest majority (51%), US consumers say they have already made their holiday shopping plans this year and will be buying gifts with cash that they have set aside specifically for the holidays, according to Accenture’s annual c…


  • Selling To Baby Boomers: They Aren’t All Alike

    November 6, 2012
    At 80 million strong, baby boomers are one of the largest demographics in the US, spending more than $160 billion on packaged goods last year alone. Since this group of consumers is just entering their golden years, their impact on the CPG, retail an…


  • UL Study Finds Consumer Distrust of Cleaning Supplies

    UL Study Finds Consumer Distrust of Cleaning Supplies

    November 6, 2012
    Aglobal study from Underwriters Laboratories (UL) contends that consumer distrust of household chemical manufacturers is as strong as the manufacturers’ belief that they are delivering safe, reliable, and innovative products.…


  • US Consumers Try for Whiter Smiles at Home, Not Dentist

    September 28, 2012
    •Americans are smitten with white smiles, but it appears consumers aren’t so interested in costly professional whitening options. According to new research from Mintel, only 10% of those looking for brighter smiles took a seat in the dre…


  • Harris Poll Ranks Brand Equity in Household Cleaner Category

    September 28, 2012
    •The Harris Poll EquiTrend annual study has revealed which household brands Americans rank highest in brand equity, and the study’s cleaner brand of the year is Lysol All-Purpose Cleaner. The survey includes more than 38,000 Americans a…


  • Little Loyalty in Body Care

    September 28, 2012
    • Forget loyalty when it comes to body care products. New research from Mintel finds that nearly a quarter (23%) of those who use body care products at least once a week usually just buy what’s on sale. The market research firm contends…


  • Lysol Leads the Pack in Harris Poll

    September 28, 2012
    According to the 2012 Harris Poll EquiTrend study, Lysol all-purpose cleaner ranked highest in brand equity in the household cleaner sector. Here’s a look at more data from the category:…


  • Men’s Skin Care Sales Are Up 6% YTD in 2012

    September 28, 2012
    • Is today’s man more concerned with looking good from head to toe—and, more importantly, is he willing to invest in high-end skin care products to achieve that goal? Are more men willing to invest in products d…


  • US Consumers Try for Whiter Smiles at Home, Not Dentist

    US Consumers Try for Whiter Smiles at Home, Not Dentist

    September 28, 2012
    Americans are smitten with white smiles, but it appears consumers aren’t so interested in costly professional whitening options. According to new research from Mintel, only 10% of those looking for brighter smiles took a seat in the dreaded den…


  • Antioxidant Claims Boom In Personal Care

    August 31, 2012
    • Packaged Facts estimates that antioxidant-featuring foods, beverages, supplements, and personal care/cosmetics totaled $65 billion in US retail sales in 2011, up 9% over 2010. By 2016, the market is projected to approach $86 billion—…


  • US Cosmetic & Toiletry Chemicals Market Forecast

    August 31, 2012
    • The US demand for cosmetic and toiletry chemicals is forecasted to rise 5% a year to $9.9 billion in 2016, according to a report available from Reportlinker.com. Greater consumer spending on cosmetic and toiletry products, as well as tr…


  • Are Parents Failing in Back-To- School Bargain Shopping?

    August 31, 2012
    • Only 26% of parents say they are shopping wherever the best back-to-school (BTS) promotions are offered, according to WSL/Strategic Retail’sBack-to-School 2012 How America Shopstrend report, which tracked what stores and categories p…


  • Online Coupon Hunting Habits

    August 31, 2012
    • Nearly half of US consumers—about 88.2 million—will use online coupons and codes during 2012, according to a recent analysis done by eMarketer, and by the end of 2013, 96.8 million US adults will have used such discounts.…


  • Dissecting Pricing Dynamics in Beauty

    August 31, 2012
    • The theory that CPG players should focus on primarily high- and low-end segments, while de-emphasizing mid-tier priced offerings is an ongoing concern for manufacturers that has been further exacerbated by the volatile economy and shrinking…