News Front

  • Consumers Prefer Eternal Youth Over Sex

    November 15, 2005
    Half of men and a third of women ages 18-64 would be willing to give up sex for a drink from the fictional “Fountain of Youth,” according to a survey of 1000 adults by EuroPharma, Green Bay, WI, in February. Among those over the age of 64…


  • Aromatherapys Hot this Summer

    November 15, 2005
    Essential oils and aromatherapy will be especially popular this summer, according to Elizabeth Arden Red Door spas. Other trends include hot basalt rock treatments, organic and holistic treats and medi-treatments. Executives added that during the pas…


  • Kline Sees Sunny Days Ahead for Home Fragrance

    November 15, 2005
    Product sales in the home fragrance market have rebounded after 24 months of uncertainty, according to Little Falls, NJ-based Kline & Company’s “Home Fragrances USA 2003” market study. Results pointed to strong performances by c…


  • U.S. Consumers Give Retailers Poor Grades

    November 15, 2005
    American consumers are tough to please, according to a monthly Pulse survey report by WSL Strategic Retail, New York. Retailers consistently receive a grade “D,” or 66%, for pleasing shoppers. The results are better than insurance compani…


  • Age 7 Said Best For Initial Ad Exposure

    November 15, 2005
    Most professionals who work in youth-related fields feel it is appropriate to begin marketing to children at age 7, according to results from Harris Interactive/Kid Power Poll of Youth Marketers. This is before they can view advertising critically (a…


  • Skin Pigmentation Affects Millions

    November 15, 2005
    Millions of Americans experience a skin pigmentation disorder at some point in their lives, according to the Skin Pigmentation Knowledge Center (SPKC), New York, during the first ever Skin Pigmentation Awareness Week, April 26-May 3. The most common…


  • Surfactants Congress Set For Berlin ICC, June 20-23: More than 1,500 sq. Meters of Exhibits will be Featured

    November 15, 2005
    The sixth annual World Surfactants Congress, organized by CESIO Berlin, will be held June 20-23 at the Internationales Congress Centrum (ICC), Berlin, Germany. The show will feature 1,500 square meters of technical exhibitions for suppliers and servi…


  • Most Women Say Fragrance = Provocative

    November 15, 2005
    Nearly 90% of women said being provocative makes them feel confident, magnetic (81%) and unexpectedly sexy (77%), according to a national survey of women ages 18-49 by Elizabeth Arden. Sixty-three percent of women said wearing a sexy fragrance makes…


  • Rugs Are Allergies Worst Enemy

    November 15, 2005
    Consumers are indoors 90% of the time, yet indoor air contaminants surpass outdoor ones, according to the Environmental Protection Agency (EPA) and Rug Renovating, East Orange, NJ. Symptoms of a polluted indoor environment from bacteria, mold and oth…


  • Home Toilets Make or Break Your Image

    November 15, 2005
    The condition of toilets most affects one’s image as a great host, according to Lysol’s survey of 1,011 adults from Jan. 15-18, conducted by Opinion Research Corp. Most survey respondents said that they check to see if a toilet is clean b…


  • P&G Uncovers Gaps in Sunscreen Protection

    November 15, 2005
    New research conducted by Procter & Gamble Beauty suggests two main reasons why some sunscreens fail to provide adequate protection: sunscreens have a gap in UVA coverage and many consumers apply sunscreen incorrectly. The research, presented at…


  • Houston Has Most Damaged Hair

    November 15, 2005
    Houston tops the list of cities with the most damaged hair, according to an index compiled by Procter & Gamble based on consumer habits and environmental factors such as UV levels, relative humidity, precipitation, pollution and population. Close…


  • Tanning Agent May Prevent Skin Cancer

    November 15, 2005
    Tanning agent thymidine dinucleotide (pTT) reportedly jump-starts the skin’s cancer-fighting mechanism, according to studies of hairless mice and guinea pigs by David A. Goukassian, MD, Ph.D, Boston University and published in Proceedings of th…


  • Beauty Industry To Grow 7% A Year

    November 15, 2005
    Financial analysts said the $160 billion-a-year global beauty industry is expected to grow 7% a year, more than twice the rate of the developed world’s average gross domestic product, according to HBA Health & Beauty America’s organiz…


  • Most American Women Are Stressed Out

    November 15, 2005
    Eighty percent of American women say they are stressed out and they said relaxation at work and at home would improve daily life, according to the Suave Naturals Scent survey of 800 women. However, findings showed when budgets are tight, women are 46…