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Columnists


Anti-Aging & Cosmeceutical Corner by Navin Geria

Navin Geria is vice president of research and development for SpaDermaceuticals, Martinsville, NJ. He has more than 30 years of experience in the personal care industry and was previously with Pfizer, Warner-Lambert, Schick, Bristol-Myers and, most recently, LeDerma Consumer Products Laboratories. He has earned over 15 U.S. patents, has been published in cosmetic trade magazines and has been both a speaker and moderator at cosmetic industry events. E-mail: .

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EuroTrends by Katie Rodgers

Katie Rodgers is editor of European Cosmetic Markets. ECM is published monthly by Wilmington Media. It provides in-depth data and analysis of the European cosmetics and toiletries market. For subscription details contact Wilmington Media, Tel: (44) 20 7549 8626, Fax: (44) 20 7549 8622

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Gleams & Notions by Harvey Fishman

Harvey Fishman has a consulting firm at 34 Chicasaw Drive, Oakland, NJ 07436, hrfishman@msn.com, specializing in cosmetic formulations and new product ideas, offering tested finished products. He has more than 30 years of experience and has been director of research at Bonat, Nestlé LeMur and Turner Hall. He welcomes descriptive literature from suppliers and bench chemists and others in the field.

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Human Capital Management by Patrick B. Ropella

Patrick B. Ropella is president of Ropella & Associates. With more tnan 20 years of experience, Ropella & Associates is an international executive search and consulting firm specializing in the chemical and allied industries. Ropella & Associates focuses on mid-level management to executive level retained search in sales, marketing, manufacturing and R&D. For more information, visit www.ropella.com or call (850) 983-4777.

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News & Opinion from the Old World by Colin Hession

Colin Hession is managing director of Colin Hession Consulting, a specialist consultancy that focuses exclusively on personal care in Europe, in terms of marketing and commercial development. Tel: 44-1202-710377. Fax: 44-1202-710399. E-mail: . Website: www.hessioncosmetics.com

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The Brand Audit by Suzanne Grayson

TheBrandAudit is a Grayson Associates proprietary new marketing technique to determine the success potential of a new product concept or execution, prior to launch. Or, for an existing sluggish product or line, it will analyze its strengths and weaknesses, against key competition. The audit score is based upon Grayson Associates’ 29 “keys-to-success” criteria for the key marketing categories of Product, Positioning, Consumer Appeal, Competition and Marketing Potential. A score less than 80 (out of 100) means trouble in the marketplace. TheBrandAudit will appear bi-monthly. Contact: .

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The Grayson Report by Suzanne and Bob Grayson

Suzanne and Bob Grayson are respected, professional marketers, having spent their careers with the leading companies in the beauty industry before staring their successful consulting business in the early 1970s. Their consulting clients have included Avon, Bristol-Myers, Estée Lauder, Procter & Gamble, Revlon and Cover Girl, among others. They reside in San Juan Capistrano, CA and maintain an office in New York City. For more information, they can be reached at or
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The Sunscreen Filter by Nadim Shaath

Dr. Nadim Shaath is the president of Alpha Research & Development Ltd., a consulting firm in White Plains, NY, specializing in sunscreen formulations and new product ideas in cosmetics, essential oils and ultraviolet filters. He has over 30 years of experience as chairman of the chemistry department at SUNY-Purchase, the technical director at Felton, the president of Nickstadt-Moeller, Inc. and the CEO of Kato Worldwide. He can be reached at

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