• Ode To the Classics: 90s Nail Polish

    Ode To the Classics: 90s Nail Polish

    February 3, 2012
    || As we know, nail polish is a cosmetic category rife with innovation right now—as seen in mass, where nail lacquer sales climbed 20% to $363.4 million for the year ended May 15, 2011 in supermarkets, drugstores and mass-market retailers excludin…

  • Vintage Vera Next Up at MAC Cosmetics

    Vintage Vera Next Up at MAC Cosmetics

    January 16, 2012
    || Vera Neumann was an American artist and entrepreneur best known for her boldly colored linen patterns and scarves signed "Vera" with a little ladybug. Vintage styles from the 1960s and 1970s were often topped with a Vera scarf in breezy pas…

  • Essie Says Bling It On!

    Essie Says Bling It On!

    January 6, 2012
    || Like any great accessory, jewelry makes a statement. And according to Essie Weingarten, founder of Essie Cosmetics, the bolder the better. So what better way to offset that sparkling cocktail ring or chandelier earrings than a set of sophisticated la…

  • The Magic of Wen

    The Magic of Wen

    December 22, 2011
    || I’ve been hearing rave reviews about Wen’s “all in one” cleaning conditioners ($29) for quite awhile now. And with finding no such luck in pinning down that one hair care product that can tame my semi-wavy hair (frizzy in the…

  • Burt

    Burt's Bees: Bee Pampered Spa Set

    December 9, 2011
    || Burt’s Bees is presenting a special two-SKU kit for Holiday 2011. The Bee Pampered Spa Set ($20), available in two variations, Cranberry & Pomegranate or Honey & Shea Butter, offers value and a packaging plus. Featuring both a body scru…

  • Laura Mercier Kit Has It All

    Laura Mercier Kit Has It All

    November 28, 2011
    || Cosmetic palettes are one of the best ways for shoppers to get a bang for their buck; these kits usually combine different SKUs for the eyes, lips and face. But one common omission is the brushes to actually apply the product. The colors can be lovel…

  • Cargo EyeLighter Whitens and Brightens

    Cargo EyeLighter Whitens and Brightens

    November 10, 2011
    || Cargo’s EyeLighter ($20) simplifies the age-old makeup artist trick of widening and brightening eyes through white shadow application along the corners and rims of eyes. Besides a pop of lipstick and a swipe of mascara, a highlighted eye is key…

  • Bare Minerals Gets Ready To Wear

    Bare Minerals Gets Ready To Wear

    October 28, 2011
    || Bare Minerals is seeing opportunity in duos and even quads with its new Ready to Wear 2.0 and 4.0 solid eyeshadows, out in stores now. Tied in to a trendy advertising campaign, Be a Force of Beauty, the company is looking to capture the attention of…

  • 10 For 10: Three Custom Color Specialists Celebratory Palette

    10 For 10: Three Custom Color Specialists Celebratory Palette

    September 30, 2011
    || Three Custom Color Specialists’ Shimmering Lights Lipsticks are turning 10 years old! Originally launched in 2001, these sparkling and soft lipstick shades were inspired by the celestial sky, sparkling water and the brilliant cityscape of Hong…

  • Fashion

    Fashion's Best Face Features Orange Lipstick

    September 16, 2011
    || Fashion Week is a time where the next big thing is now…and this includes the beauty industry’s hottest new colors for the upcoming season. The glamorous staples tend to emerge—matte red lips, kohl-rimmed cat eyes, etc.—but th…

  • Go Get Benefit Brows A-Go-Go

    Go Get Benefit Brows A-Go-Go

    August 25, 2011
    || The eyebrows are a key part of facial features yet often left unattended due to focusing on “fun” color cosmetics by way of eyeshadow, lipstick and blusher. But just as a quick swipe of mascara can make eyes pop, so can the proper face fr…

  • Maybelline Unveils 40th Anniversary Mascara

    Maybelline Unveils 40th Anniversary Mascara

    August 1, 2011
    || In celebration of the 40th Anniversary of Great Lash, Maybelline New York introduces a special limited edition collection of America’s favorite mascara. As the official cosmetic sponsor of Mercedes-Benz Fashion Week, Maybelline New York has par…

  • Third Time

    Third Time's The Charm

    July 11, 2011
    || The first was too sheer….the second, too flat. Tarte’s latest lipcolor release, LipSurgence Natural Lip Luster, delivers the perfect amount of color with a hit of shimmer to make it pop. It follows the brand’s LipSurgence Natural L…

  • MAC Bloggers

    MAC Bloggers' Obsessions

    June 9, 2011
    || It’s a beauty blogger’s dream come true…to thank these hardworking scouts always seeking to break next big thing, MAC Cosmetics invited nine of its blog favorites to the Toronto lab to custom-create eyeshadows or lipgloss products…

  • Boogie On With Urban Decay Rollergirl

    Boogie On With Urban Decay Rollergirl

    June 2, 2011
    || With its classy neutrals and a captivating bright surprise, the Rollergirl Palette ($32), new from Urban Decay, is perfect for transitioning from the office to an evening out. Four eye shadows (three neutral gold/browns, one vivid pink) are joined by…

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