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Editorial

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October 3, 2006
Some time in the next week or so, the U.S. population will top 300 million. At a time when other industrial powers such as Japan, Russia and much of Europe are losing population, the fact that the U.S. continues to motor along adding citizens is quit…  Read More »
September 6, 2006
How many new products make their debut in HBA aisles and cosmetic counters every year? More importantly, how many are still on store shelves three years down the road? The failure rate of new product introductions approaches 90% and, as every sports…  Read More »
Tom Branna, Editorial Director
August 11, 2006
Going global isn’t a suggestion, it’s a mandate. Every company, regardless of its size, must look beyond its borders to find growth in this increasingly complex world. For 17 years, we’ve brought you The International Top 30, a look…  Read More »
Tom Branna, Editorial Director
July 7, 2006
What will beauty look like in 2025? Will women foresake their vast cosmetics collections in favor of monochromatic colors or worse yet, choose to wear no makeup at all? It’s not such a far-fetched prediction...after all, only a couple of years…  Read More »
June 6, 2006
While some segments in the household and personal products industry are rather sickly these days due to rising feedstock prices, there’s no denying that the wellness segment is thriving. What exactly is wellness? Well, industry observers define…  Read More »
May 16, 2006
Want to make a marketer smile? Talk about skin care—the one personal care category that seems to keep getting bigger no matter what the economy is doing. In recent years, prestige and mass market companies have rolled out an array of skin care…  Read More »
Tom Branna, Editorial Director
April 11, 2006
What is a natural? Household and personal product formulators have been contemplating that question for decades without reaching a definitive answer. While chemists scratch their heads, CFOs at multinational corporations have been sharpening their pe…  Read More »
Tom Branna, Editor
February 14, 2006
Prior to 2005, most household and personal product marketers probably didn’t ask their suppliers about their contingency plans in the face of a natural disaster. But hurricanes Katrina and Rita left so much devastation in their wakes that…  Read More »
Tom Branna, Editor
January 9, 2006
Regulations aren’t sexy. Go to any industry conference and it’s a safe bet that the regulatory track will be one of the more poorly attended segments. Folks would much rather hear about the latest new technology or marketing ideas...you k…  Read More »
October 28, 2005
No sooner did Halloween decorations come down than Christmas decorations went up. And that’s the signal that the all-important holiday selling season is underway. According to several preliminary reports (see News Front, p. 14), consumers are…  Read More »
Tom Branna, Editorial Director
October 21, 2005
Aside from varying levels of pigment, is Caucasian skin all that different from Black skin? What about Hispanic or Asian skin? This month, associate editor Susan Eliya looks at the issues that surround the U.S. ethnic skin care market. Based on dem…  Read More »