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current issue February 2015
 •  Zirh’s luxury lounge is a hit at Super Bowl XLIX  •  FMCG Manufacturers: Know Thy Consumer!  •  To Buy or Not To Buy…Store Brands  •  Say Cheese­—It’s a Selfie Nation!  •  Guerlain Inaugurates La Ruche Production Site
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Features

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Always in Style
Christine Esposito, Associate Editor
March 4, 2015
Ashland adds a workhorse polymer to its lineup, further solidifying its place as an expert partner for brands that want to thrive in the $8 billion hair styling category.  Read More »
March 4, 2015
Growing your brand or just starting out? Happi’s upcoming Brand Building Breakfast Seminar, April 22, 2015, will feature a panel of experts and dynamic entrepreneurs who have succeeded in the competitive personal care space. For more than 50 y…  Read More »
Other Types of Calamities
Christine Esposito , Associate Editor
March 4, 2015
Over-the-counter (OTC) remedies rescue consumers from skin and health issues that are—at the time—more pressing than fine lines and wrinkles.  Read More »
AP&Deo Efficacy
Barrie Drewitt and Cheryl Gizzi , Princeton Consumer Research Inc.
March 4, 2015
Take a closer look at how these products tackle underarm odor and perspiration and how consumers perceive their effectiveness—a perception that varies by country, according to the authors.  Read More »
A Kaleidoscopic Revolution
Melissa Meisel , Associate Editor
March 4, 2015
Marketers put new twists on classic color cosmetics for 2015.  Read More »
It’s a CoverUp
Tom Branna, Editorial Director
March 4, 2015
A dreadful 2013 season had ripple effects in 2014. But marketers remain confident that sun care 2015 will shine brightly for several reasons.  Read More »
Down to Business
Tom Branna, Editorial Director
March 4, 2015
More than 900 industry executives attended the American Cleaning Institute’s annual meeting and convention, which was held last month in Orlando, FL.   Read More »
Supplier-Speak
Tom Branna, Editorial Director
March 4, 2015
There are plenty of pitfalls to be avoided in the global economy, but suppliers insist that they have systems in place to handle whatever issues crop up in regions and markets around the world.  Read More »
Effective & Sustainable
Tom Branna, Editorial Director
February 6, 2015
A new year, yes, but many of the same issues will dominate the personal care space, according to Evonik executives.  Read More »
Scientifically Speaking…
Tom Branna, Editorial Director
February 6, 2015
With nearly year at her post as chief scientist at the Personal Care Products Council, Beth Lange sees education as an essent  Read More »
To Have and To Hold
Christine Esposito , Associate Editor
February 6, 2015
Will hand-held devices, wearable technologies and connected apps change the way consumers tackle their beauty and grooming issues?  Read More »
Head Start
Melissa Meisel , Associate Editor
February 6, 2015
Hairstyling SKUs now nourish and protect while molding and shaping tresses, too.   Read More »
Natural Alternatives for Cosmetic Preservation
Eric Schmitt and Kathleen Norris, Active Concepts
February 6, 2015
Extracts, organic acids, enzymes and antimicrobial peptides all have a place in a cosmetic chemist’s toolbox, according to researchers at Active Concepts.  Read More »
February 6, 2015
Following are the contact details of trade associations that serve various segments of our industry and are mentioned frequently in the pages of Happi.  Read More »
The Annual happi Buyer
February 1, 2015
Learn more about hundreds of suppliers to the global household and personal products industry.  Read More »