Christine Esposito, Associate Editor January 7, 2011 Is your digital strategy working? Kate Barnett of L2 talks to Happi about the companies that are making the most of their online presence, and what other firms can do to improve their presence in today's connected marketplace.
Christine Esposito, Associate Editor January 3, 2011 More touchscreen devices are making their way into consumers' (dirty and germy) hands. From big names like Bausch & Lomb to smaller companies with green formulations, there are several gadget-friendly products that promise to clean smudges and kill bacteria that lurk on consumer electronics.
Christine Esposito, Associate Editor November 30, 2010 Masik Collegiate Fragrances hit the road this fall with an aggressive sampling program. The goal: turn college students and alumni into fragrance�not just football�fans.