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 •  Charlotte Tilbury Channels Hollywood  •  Croda Reveals Findings on Volarest FL  •  Lubrizol Joins Roundtable on Sustainable Palm Oil  •  Antitrust Regulator in France Fines Major Companies  •  Paradigm Science‚Äôs Cervino Wins Award
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July 12, 2007
Internet visitors who click on Henkel’s new Website are being met with a completely redesigned international, North American or German presence designed on the strategic concept of “Brands on Stage.” The company has for the firs…  Read More »
June 11, 2007
A woman’s passion for sharing her life experiences is emerging as a powerful force in shaping beauty product opinions and consumer buying habits. More than 27% of women have posted a comment about a beauty brand on a message board, social netwo…  Read More »
May 2, 2007
To give consumers a new online resource for information on the safety and effectiveness of household cleaning products, the Soap and Detergent Association has launched CleaningProductFacts.com. The site consolidates much of the science-based informat…  Read More »
May 2, 2007
By changing the way it approached business—putting customer needs first by offering a choice in how to purchase materials and solutions—Dow Corning has recorded double-digit gains every year since 2002, with record sales growth of 13% in…  Read More »
April 11, 2007
Successful brands create an emotional connection with consumers. The best way to make that connection is through scent. Whether your company markets the finest of fine fragrance or the most effective household cleaner, now more than ever, fragrance i…  Read More »
April 11, 2007
More marketers are invading Myspace. ZAPZYT Skin Care products, distributed by Waltman Pharmaceuticals, Inc. in affiliation with Ocean Bridge Group, Inc. and Rovion InPerson Technology, launched a new online ad campaign on MySpace.com. "We a…  Read More »
March 6, 2007
Bell Flavors and Fragrances has launched a redesigned corporate website, www.bellff.com, as a way to offer customers quality service. An important feature of the site links potential customers directly to a Bell representative in their region of t…  Read More »
March 6, 2007
In conjunction with the launch of season six of Fox Television Show ‘24,’ Degree introduced consumers to “The Rookie,” a series of short online films that follow the adventures of the newest member of Center Terrorist Unit (CT…  Read More »
March 6, 2007
Endust helps consumers get rid of dust quickly and easily so that they can move on to activities they love. Now, at a new website, www.endust.com, consumers can submit their "I'd rather be..." stories, with photos. Each month, the brand…  Read More »
February 16, 2007
The Procter & Gamble Company launched a new website for women—Capessa.yahoo.com. The website, created by P&G Productions in conjunction with Yahoo and the Zizo Group, is an online community where women can share inspirational stories, p…  Read More »
January 10, 2007
Bergdorf Goodman has introduced the complete Davi skincare line on its site, BergdorfGoodman.com, broadening the company’s product reach from the floor of the legendary department store to its presence online. Among other products, BergdorfGood…  Read More »
January 10, 2007
Serving as a means to find and meet the best beauty professional, Hairflix.com empowers the public to search thousands of stylist profiles, salon profiles, and product storefronts. Consumers can instantly search by category and by zip code. They can…  Read More »
December 5, 2006
Be sure to visit Happi.com to register for our Dec. 13 webinar, Anti-Aging: Issues & Answers. This free, informative, one-hour event, at 2pm EST, will include presentations by dermatologists Dr. Andrew Alexis and Dr. Zoe Draelos, and industry vet…  Read More »
December 5, 2006
Be sure to visit Happi.com to register for our Dec. 13 webinar, Anti-Aging: Issues & Answers. This free, informative, one-hour event, at 2pm EST, will include presentations by dermatologists Dr. Andrew Alexis and Dr. Zoe Draelos, and industry vet…  Read More »
December 5, 2006
DuPont Cosmetics and Personal Care launched its new website which highlights the full array of DuPont products and services to the cosmetic industry. A section of the Cosmetics & Personal Care website includes the “make a statement” l…  Read More »