The Net Works


  • Mary Kay Site Retains a Human Touch

    Ninety percent of direct-selling firm Mary Kay’s orders now come via the internet, but the company still focuses on personal relationships, executives insisted. Of its 650,000 U.S. sales associates, 230,000 have personal Mary Kay websites toda…
    11.15.05

  • Pathways to Beauty & Well- Being is Just a Click Away

    Pathways to Beauty and Well-Being has established an online registration system that allows visitors to avoid time-wasting lines and save money by pre-registering in advance of the opening date, according to show organizers. Pathways to Beauty and W…
    11.15.05

  • Essencia Provides E-commerce Site

    Essenciaonline.com is an e-commerce and informational site that is helping to grow Essencia’s beauty brand and retailer base. To help draw attention to the portal, all publicity and marketing materials drive retail and wholesale customers dir…
    11.15.05

  • CTFA Adds New Look, Features to Website

    The CTFA has redesigned its site to be easier to use than ever, according to executives. The portal now includes a “Members Only” section where CTFA members can take advantage of services available exclusively to them. Members can update…
    11.15.05

  • Hill Top Redesigns Portal

    Hill Top Research, Cincinnati, OH, redesigned its website with an updated design, more in-depth information on the health and personal care markets, and information on the company’s technical experts, consultants and research services. The sit…
    11.15.05

  • Schumann Site Gets A Virtual Makeover

    Wilma Schumann Skin Care redesigned its website as part of the company’s 14-month redesign and rebranding initiative. The improved site is easy to navigate and targets consumers, skin care professionals, physicians and distributors. Features i…
    11.15.05

  • Clairol and Match.com Team to Offer Insights

    Thousands of singles sign up on Match.com every day, creating detailed profiles that include everything from profession and religion to height and hair color. Recently, Clairol Professional partnered with Match.com to discover what hair colors single…
    11.14.05

  • Sigma-Aldrich Uses Engine Developed by Synthematix

    Synthematix Inc., a provider of chemistry reaction planning tools for synthetic chemists, developed a new cutting-edge chemical structure/substructure search engine technology for Sigma-Aldrich’s e-commerce site. Visitors can draw molecules,…
    11.14.05

  • Seventeen Spa Unveils E-commerce Site

    Dallas-based Teen Studios Inc. launched a new e-commerce website. The portal specializes in products geared to teens and young adults, executives said. Consumers can purchase hair care products, gifts, makeup and apparel on the site. “We are so…
    11.14.05

  • National Starch Adds Gel Selector Tool

    National Starch Personal Care developed a hair gel selector tool on its site to help formulators build “the next generation of sensational hair styling formulas” for consumers that require a new level of performance, according to company…
    11.14.05

  • Bayer Chemicals Launches B2B Marketplace

    Bayer Chemicals AG has set up a “Procurement” internet portal with a regularly-updated database. Suppliers who meet the company's requirements can enter an offer directly by clicking on the relevant product. Bayer called the initiative &l…
    11.14.05

  • Engelhard Corp. Expands Web Presence

    Iselin, NJ-based Engelhard Corp. introduced new and expanded online content for its Aurora special effect film. The portal, www.engelhard.com/aurorafilm, demonstrates how Aurora special effect film can be applied to various types of products incl…
    11.14.05

  • Knovel Unveils Redesigned Website Interface

    Knovel Corp., a provider of online science and engineering books, databases and what the company calls “smart tools,” has unveiled its redesigned website interface. “The improvements center on removing clutter from pages and maki…
    11.14.05

  • ISP Updates Website

    International Specialty Products (ISP) launched its new website, designed to be more user-friendly. The portal boasts improved navigation, more pleasant aesthetics and technical information on the company’s products. Company executives said th…
    11.14.05

  • Luxury Shoppers

    Bargain-hunters are increasingly turning to the internet for quick, easy and convenient luxury item shopping, according to data from Unity Marketing, Stevens, PA. “As luxury marketers, we have been trained to think that discounting luxury good…
    11.14.05

  • Clariant and eDesigner

    Holden, MA-based Clariant Masterbatches teamed up with innovative online design community eDesigner Studio to enable their customers to build their specifications in an electronic format. A full line of Clariant Masterbatches’ standard colors…
    11.14.05

  • Pop-Up Ads

    According to a DoubleClick survey, “rich-media” internet ads that include pop-ups and ads that fly across the computer screen are more popular with advertisers than a year ago. The survey revealed that rich-media ads accounted for 37% of…
    11.14.05

  • SchickQuattro.com Offers Men

    Schick’s website, www.schickquattro.com, features FHM magazine’s lifestyle and entertainment news and reviews, as well as ESPN’s new Gridiron Weekly online fantasy football game, sports reviews and preview. Fantasy football players…
    11.14.05

  • Eastman's Site Offers

    Eastman Chemical Company’s Glass Polymer website provides designers with a durable, lightweight and clear alternative to traditional glass as a packaging material, according to company executives. The site is visited by packaging engineers, com…
    11.14.05

  • SpecialChem Launches Gallery

    SpecialChem launched the Special Effect Gallery at www.specialchem.com/FX. The online service is dedicated to designers and original equipment manufacturers involved in developing and manufacturing plastics. The site includes comprehensive advice and…
    11.14.05