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Published November 3, 2014
Through a partnership with DuPont, Procter & Gamble will use cellulosic ethanol in North American Tide laundry detergent, making Tide Cold Water the first brand in the world to blend cellulosic ethanol in a scalable and commercial way. Although… Read More »
Published November 3, 2014
Vertellus is growing in fabric and home care. Effective Oct. 1, Vertellus ended its relationship with Ashland, which formerly served as the exclusive distributor of Vertellus’ patented PVNO dye transfer inhibitor technology sold under the… Read More »
Published November 3, 2014
US Patent No. 8,822,403 B2; Ecolab USA, St. Paul, MN, has patented a solid detergent composition comprising a first alkalinity source consisting essentially of at least one alkali metal silicate; at least one saccharide comprising sucrose, fructose,… Read More »
Published November 3, 2014
US Patent No. 8,822,398 B2; Jonathan D. Charles of Melrose, MA has patented a detergent composition for use in dishwashing machines and clothes washing machines. It is comprised of an anionic surfactant; a nonionic surfactant; and a foam control agen… Read More »
Published November 3, 2014
US Patent No. 8,846,591 B2; Procter & Gamble has patented a liquid cleaning and disinfecting hand dishwashing detergent. It is comprised of at least one surfactant selected from the group consisting of anionic, nonionic, cationic, zwitterionic, a… Read More »
Find Your Niche
By Tom Branna, Editorial Director
Published November 3, 2014
Yes, the US household cleaning category is dominated by multinationals, but there’s still room for smaller, agile companies. Read More »
Hi-Efficiency Machines Crimp US Detergent Sales
Published October 15, 2014
US laundry detergent sales have slipped as high-efficiency washers call for less detergent. Read More »
Oct. 10: Historical Day for Detergents
Published October 10, 2014
Find out why. Read More »
P&G To Use Cellulosic Ethanol in Tide Coldwater
Published October 10, 2014
Pilot in North America makes brand the first to blend cellulosic ethanol in "scalable and commercial" way. Read More »
Tide Launches Coldwater System
Published October 7, 2014
New energy-saving process from P&G Professional. Read More »
Published October 2, 2014
Clariant offers new opportunities to enhance the look, feel and pour of home care products, with new viscosity boosters—Hostagel CL for chlorine bleach gel formulations and Hostagel LT for hard-to-thicken detergent formulations—which were… Read More »
Published October 2, 2014
JAPAN:  Procter & Gamble’s Ariel detergent has launched a web exclusive video called “Beautiful Life - Life and Dirt,” which highlights various stains through a special “sudden stain machine.” The video is direc… Read More »
Published October 2, 2014
US Patent No. 8,759,271 B2; P&G has patented a liquid detergent for improved shine. It is comprised of alkoxylated polyethyleneimine polymer comprising a polyethyleneimine backbone, a polyoxyethylene chain having an average of from 50 to about 90… Read More »
By Tom Branna, Editorial Director
Published October 2, 2014
Procter & Gamble’s plan to put more than half of its brands on the auction block could have a big impact on contract manufacturing in the household and personal products space. Chairman AG Lafley explained that P&G will target brands th… Read More »
Vertellus Introduces Reilline Resins to Global Laundry Market
Published October 1, 2014
DTI Product name change underlies expanding footprint in industry. Read More »
By Dan Beio
Published September 3, 2014
The term “sulfate free shampoo” is not new; it has been used for many years by a few rogue companies. Back in the 1960s and 1970s, when all shampoo formulations were sulfate-based, clever cosmetic chemists were always looking for new and… Read More »
Published September 3, 2014
Agaia’s industrial laundry detergent, Evolve Laundry Complete 203L, has been certified by Green Seal as the first detergent to meet its recently published GS-51 guidelines for Laundry Care Products for industrial and institutional use. Five Ev… Read More »
Sun Products Teams with Magisto on All Campaign
Published September 3, 2014
Sun Products’ All laundry detergent “Summer Play” campaign was rolled out with online movie creation company Magisto. The campaign, which is the first of its kind in the category, enables parents to document, preserve and share thei… Read More »
Published September 3, 2014
A comprehensive review of five decades’ worth of research shows that high volume use of major detergent ingredients have had no adverse environmental impacts to waterways and river sediments, according to a paper co-authored by the American Cle… Read More »
Published September 3, 2014
US Patent No. 8,759,273 B2; Reckitt Benckiser N.V. has been awarded a patent for a liquid laundry detergent composition having a thickening system comprising a carboxylic acid/carboxylate polymer and a copolymer of polydimethyldiallylammoniumchloride… Read More »
Solutions & Surfactants
By Tom Branna , Editorial Director
Published September 3, 2014
These materials play an important role in the formulation of household and personal care products. Read More »
All Partners with Magisto
Published August 15, 2014
“Summer Play” campaign racks up 1,208,544 movie views to date. Read More »
Home Care Innovations at Clariant
Published August 7, 2014
Hostagel CL and Hostagel LT join portfolio. Read More »
Billionaire Brands Achieve Growth By Entering New Markets
By Virginia Garavaglia, Kantar Worldpanel
Published August 6, 2014
Dove, Lifebuoy, Pantene, Lux, Palmolive, Colgate, Tide and Surf are among only 16 global FMCG brands that are purchased more than one billion times a year, according to Kantar Worldpanel’s Brand Footprint study. The research also shows that the… Read More »
Agaia
Published August 5, 2014
Evolve Laundry Complete 203L is first certified to GS-51. Read More »
Published August 1, 2014
US Patent No. 8,759,273 B2; Reckitt Benckiser N.V. has been awarded a patent for a liquid laundry detergent composition having a thickening system comprising a carboxylic acid/carboxylate polymer and a copolymer of polydimethyldiallylammoniumchloride… Read More »
Published August 1, 2014
BrandSpark International has revealed the “Most Trusted” brands in the American CPG sector.  Consumers’ reasons for citing a brand as being their most trusted vary by category. For health and beauty brands, trust is built on qu… Read More »
12. Lion
Published August 1, 2014
Japan www.lion.co.jp Sales: $3.2 billion Key Personnel: Itsuo Hama, president and chief executive officer. Major Products: Oral care, skin care, beauty products, toiletries, fabric care, home care and household cleaners. New Products: Fabric Care&… Read More »
10. LG Household & Healthcare
Published August 1, 2014
South Korea www.lgcare.com Sales: $3.3 billion Key Personnel: Suk Cha, vice chairman and chief executive officer; Keon O Kim, chief financial officer. Major Products: Household—laundry and dishwashing detergents, fabric softener and kitchen c… Read More »
4. Reckitt Benckiser
Published August 1, 2014
United Kingdom www.rb.com Sales: $9.5 billion Key Personnel: Rakesh  Kapoor, chief executive officer; Heather Allen, executive vice president, category development; Amedeo Fasano, executive vice president, supply; Roberto Funari, executive vice… Read More »
3. Henkel
Published August 1, 2014
Germany www.henkel.com Sales: $10.9 billion Key Personnel: Kasper Rorsted, chief executive officer; Carsten Knobel, executive vice president, finance, purchasing and integrated business solutions; Kathrin Menges, executive vice president, human reso… Read More »
1. Unilever
Published August 1, 2014
United Kingdom www.unilever.com Sales: $36.8 billion Key Personnel: Paul Polman, chief executive officer; Jean-Marc Huët, chief financial officer; Douglas Anderson Baillie, chief HR officer; David Blanchard, chief R&D officer; Alan Jope, pr… Read More »
Detergent Ingredients
Are Safe Says ACI
Published July 28, 2014
New study finds no impact on waterways or river sediments Read More »
A Positive Spin on Negativity
By Scott Garrison and Paul Janssen, Skim
Published July 28, 2014
Consumers gravitate toward upbeat messages. Read More »
42. Seventh Generation, Inc.
Published July 2, 2014
Burlington, VT 802-658-3773 www.SeventhGeneration.com Sales: $185 million (estimated). Key Personnel:  John Replogle, president and chief executive officer; Maureen Usifer, chief financial officer; Joey Bergstein, general manager and chief mar… Read More »
13. Church & Dwight
Published July 2, 2014
Ewing, NJ 609.683.5900 www.churchdwight.com Sales: $2.4 billion for household, personal care and oral care products. Corporate sales: $3.1 billion. Net income: $394 million. Key Personnel: James R. Craigie, chairman and chief executive officer; Ja… Read More »
1. Procter & Gamble
Published July 2, 2014
Cincinnati, OH 513.983.1100 www.pg.com Sales: $69.5 billion (estimated) for personal care, household care and oral care products. Corporate sales: $84.1 billion. Net income: $11.3 billion for the year ended June 30, 2013. Key Personnel: AG Lafley,… Read More »
Published July 2, 2014
US Patent No. 8,728,172 B2; The Procter & Gamble Company has patented a method of delivering a color maintenance and/or rejuvenation benefit to fabric. It entails a fabric care additive composition having an acidic pH comprising, based on total c… Read More »
2014 Top 50
Published July 2, 2014
Drama Off the Counter Read More »
The Top 50
Published July 1, 2014
Drama Off the Counter Read More »
Gain’s Laundromat Takeover
Published June 2, 2014
P&G’s Gain brand brought joy to New Yorkers’ daily laundry experience recently with the help of Latin Grammy-nominated singer Leslie Grace and non-profit group Portraits of Hope. The P&G brand unveiled its “#MusicToYourNose… Read More »
Published June 2, 2014
The National Advertising Division (NAD) has recommended that Sun Products, Inc. discontinue or modify certain comparative claims for the company’s “All with Stainlifters” laundry detergent. NAD also determined that the advertiser to… Read More »
Published June 2, 2014
US Patent No. 8,680,033 B2; Rohm and Haas Company has patented an automatic dishwashing detergent composition that contains a polymer comprising polymerized residues of acrylic acid, maleic acid and methacrylic acid; and carbonate and silicate.… Read More »
Published June 2, 2014
US Patent Nos. D703,398 S and D703,399 S; The Sun Products Corporation, a Wilton, CT-based detergent company, has patented two ornamental designs for dryer bars. … Read More »
Published June 2, 2014
US Patent No. 8,680,034 B2; Procter & Gamble Company has patented an automatic dishwashing detergent composition. It is comprised of active protease that is a variant of a protease that has at least 95% identity with the amino acid sequence of SE… Read More »
Dishing It Out
By Christine Esposito, Associate Editor
Published June 2, 2014
Whether by hand or by machine, dishes need to get clean, and marketers address this mundane task with upgraded detergents and scents designed to elevate the experience. Read More »
New Technology at Woolite
Published May 8, 2014
Fiber-Flex maintains fabric shape, says Reckitt-Benckiser Read More »
Zero Odor Battles Washing Machine Stink
Published May 2, 2014
Litchfield, CT-based Zero Odor LLC has rolled out new Zero Odor Laundry, which can permanently eliminate the odors that survive the typical wash cycle. The formulation is said to bond with the odor molecules residing in laundry items and turns t… Read More »
Tide Debuts Multi-Purpose Cleaner
Published May 2, 2014
For more than 65 years, Tide has been caring for the clothes of American families and helping to provide the everyday miracle of clean clothing. But now, this P&G staple is taking its mission to a new level with Tide Oxi Multi-Purpose Stain Remov… Read More »