Litchfield, CT-based Zero Odor LLC has rolled out new Zero Odor Laundry, which can permanently eliminate the odors that survive the typical wash cycle. The formulation is said to bond with the odor molecules residing in laundry items and turns t… Read More »
For more than 65 years, Tide has been caring for the clothes of American families and helping to provide the everyday miracle of clean clothing. But now, this P&G staple is taking its mission to a new level with Tide Oxi Multi-Purpose Stain Remov… Read More »
Gain detergent and Grammy award winning band La Santa Cecilia are teaming up to bring fans a joyful experience through the “Música para tu Nariz” campaign for Gain Flings, a line of single-use laundry pacs.
“We are ecstatic… Read More »
Major League Baseball Properties (MLBP) and Church & Dwight have signed a multi-year, multi-category sponsorship agreement making Arm & Hammer and OxiClean the “Official Laundry Detergent and Stain Remover of MLB.” This… Read More »
The American Cleaning Institute (ACI) has released a voluntary guidance document for the labeling and packaging of liquid laundry detergent packets to help reduce the number of children exposed to these products, which are now used by millions of con… Read More »
Besway Home Products’ Clean & Care Laundry Detergent, which donates all retail profits from every sale to a charity of the buyer’s choosing, is enabling more proactive ways with its new Ready-to-Help (RTH) program.
RTH is designed to… Read More »
UNITED KINGDOM: The “‘I Prefer 30” low temperature wash campaign is now backed by the UK’s National Union of Students. Rolled out to consumers in 2014, the campaign is an initiative of detergent companies—including Unile… Read More »
US Patent No. 8,658,585 B2; A group of inventors from Europe has been awarded a patent covering a unit dose machine dishwashing article. It comprises a water-soluble pouch comprising upper and lower generally opposing outer walls and one or more inte… Read More »
Rodman J. Zilenziger, the founder of Rodman Publishing Corporation (now, Rodman Media Corporation), died on Feb. 2, 2014. He was 85.
In 1964, while serving as vice president of sales for Dorland Publishing, Zilenziger co-launched Detergent Age, whic… Read More »
PZ Cussons Plc’s sales rose 4.1% to $709.2 million for the six months ended Nov. 30, 2013. Operating profit increased 6% with performance in Africa and Europe offsetting the impact of a weakening in Asian countries. Excluding the exchange rate… Read More »
The laundry care category is awash with novel chemistry and dispensing concepts. But to keep the innovations flowing, the industry calls for meaningful reform of the 1976 Toxic Substances and Control Act during the annual meeting and convention of the American Cleaning Institute. Read More »
Following are the contact details of trade associations that serve various segments of our industry and are mentioned frequently in the pages of Happi. Associations that are not listed but wish to be included should contact Tom Branna, Happi/Rodman Media, Ramsey, NJ Tel: (201) 880-2223; Fax: (201) 825-0553; Email: firstname.lastname@example.org. Read More »
Clariant has closed the $63 million sale of its detergents & intermediates business to International Chemical Investors Group (ICIG). Nearly a third of the transaction was cash. According to Clariant, the divesture enables the company to focus on… Read More »
Kind now comes in a one-gallon bottle.
Winning Brands Corporation now offers a one-gallon SKU of its Kind laundry detergent, a proprietary formulation for consumers with sensitive skin.
The first commercial retailer of the one-gallon pack is M… Read More »
Advertising in use by Church & Dwight and Unilever’s Dove has been impacted by the National Advertising Division (NAD) and the National Advertising Review Board (NARB), respectively.
NAD recommended that Church & Dwight discontinue cer… Read More »
Consumer Reports’ recommendations are valued by shoppers, and the consumer advocate publication recently revealed what cleaning products it finds are worth the money and which are “a waste of elbow grease.”
For ins… Read More »
Good Home Co. has created a special line of eco-friendly 100% all-natural Pet-Friendly Home Cleaning Products. They are free of sulfates, parabens and phthalates and each features a delightful “Playing in the Meadow” scent, which evokes a… Read More »
Sure it is more than 80 years old, but Dreft laundry detergent isn’t shying away from new marketing tactics. In fact, the venerable brand has new high-tech addition: the “Amazing Baby Days” app for mobile devices. Designed with both… Read More »
The following are recently issued patents related to fabric care.
• US Patent No. 8,598,109 B2; Method Products, Inc., San Francisco, has patented a fabric softener formulation. It is comprised of methyl bis(canola amidoethyl)-2-hydroxyethyl am… Read More »
“Mundane.” “Awful.” “Dreadful.” These are just some of the words experts use to describe the laundry process…and it breaks my heart. Want to know my dirty little secret? Well, one that I can share in a famil… Read More »