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Published February 7, 2014
Following are the contact details of trade associations that serve various segments of our industry and are mentioned frequently in the pages of Happi. Associations that are not listed but wish to be included should contact Tom Branna, Happi/Rodman Media, Ramsey, NJ Tel: (201) 880-2223; Fax: (201) 825-0553; Email: tbranna@rodmanmedia.com. Read More »
Published February 7, 2014
Clariant has closed the $63 million sale of its detergents & intermediates business to International Chemical Investors Group (ICIG). Nearly a third of the transaction was cash. According to Clariant, the divesture enables the company to focus on… Read More »
Winning Brands Adds New  Size of Kind Detergent
Published February 7, 2014
Kind now comes in a one-gallon bottle. Winning Brands Corporation now offers a one-gallon SKU of its Kind laundry detergent, a proprietary formulation for consumers with sensitive skin. The first commercial retailer of the one-gallon pack is M… Read More »
Published February 7, 2014
Advertising in use by Church & Dwight and Unilever’s Dove has been impacted by the National Advertising Division (NAD) and the National Advertising Review Board (NARB), respectively. NAD recommended that Church & Dwight discontinue cer… Read More »
The Best and the Busts In Cleaning Products
Published February 7, 2014
  Consumer Reports’ recommendations are valued by shoppers, and the consumer advocate publication recently revealed what cleaning products it finds are worth the money and which are  “a waste of elbow grease.” For ins… Read More »
Published February 3, 2014
Created HAPPI in 1964 and went on to start many other B-to-B titles. Read More »
BASF Invests in DfE Chelating Agent Production
Published January 29, 2014
New facility to be built at Evonick's Theodore, AL site. Read More »
PZ Cussons Sees Sales Rise
Published January 21, 2014
Brands are in, spas are (on their way) out. Read More »
‘Good Progress in Tough Markets’ at Unilever
Published January 21, 2014
How did this household and personal care giant fare for the year? Find out here. Read More »
Lights! Camera! Emotion!
By Tom Branna
Published January 15, 2014
Software helps retailers and marketers gauge consumer reaction. Read More »
NAD Issues Request to Church & Dwight
By Christine Esposito, Associate Editor
Published January 13, 2014
Arm & Hammer 4x detergent claims questioned by competitor. Read More »
Detergent Executives Flock to ACI Annual Meeting
By Tom Branna
Published January 8, 2014
With three weeks to go, attendance approaches 800. Read More »
Pet-Friendly Cleaning Products New at Good Home Co.
Published January 1, 2014
Good Home Co. has created a special line of eco-friendly 100% all-natural Pet-Friendly Home Cleaning Products. They are free of sulfates, parabens and phthalates and each features a delightful “Playing in the Meadow” scent, which evokes a… Read More »
Published January 1, 2014
Sure it is more than 80 years old, but Dreft laundry detergent isn’t shying away from new marketing tactics. In fact, the venerable brand has new high-tech addition: the “Amazing Baby Days” app for mobile devices. Designed with both… Read More »
Published January 1, 2014
The following are recently issued patents related to fabric care. • US Patent No. 8,598,109 B2; Method Products, Inc., San Francisco, has patented a fabric softener formulation. It is comprised of methyl bis(canola amidoethyl)-2-hydroxyethyl am… Read More »
By Tom Branna, Editorial Director
Published January 1, 2014
“Mundane.” “Awful.” “Dreadful.” These are just some of the words experts use to describe the laundry process…and it breaks my heart. Want to know my dirty little secret? Well, one that I can share in a famil… Read More »
A Laundry List Of Innovation
By Tom Branna, Editorial Director
Published January 1, 2014
Unit dose formulas have made the biggest splash in the laundry detergent category in the past year, but formulators still have more ideas to spur growth in a sluggish category. Read More »
Now Smell This!
By Tom Branna, Editorial Director
Published January 1, 2014
Fragrance plays an important role in every household-cleaning category. No wonder why marketers are devoting more resources than ever to product perfumery. Read More »
Organic, Natural Explained
By Tom Branna, Editorial Director
Published December 30, 2013
Trying to get your product certified as natural or organic? Before wading through the process, Julia Hernandez of The DeWolf Companies (DeWolf Chemical, Glenn Corporation, Tempo Canada) explains how to go about it correctly. Read More »
Published December 18, 2013
Dreft Creates Mobile App
Published December 12, 2013
P&G’s octogenarian detergent brand goes high-tech. Read More »
Pet-Friendly Cleaning Products Debut at Good Home Co.
Published December 10, 2013
Billed as eco-friendly solutions for living with furry friends. Read More »
Published December 3, 2013
The US Environmental Protection Agency (EPA) has given AkzoNobel’s Dissolvine GL biodegradable and bio-based chelate its Design for the Environment (DfE) label. EPA awards the DfE designation only to chemicals that pass the strict DfE criteria… Read More »
Published December 3, 2013
Besway Home Products, Madison, TN, has launched Clean & Care Laundry Detergent, which features four ingredients classified by the EPA as “readily biodegradable.” What sets this eco-friendly laundry detergent apart is Besway’s ch… Read More »
Walmart Rolls Out Natural Cleaning Products Line
Published December 3, 2013
Walmart is rolling out a new house brand of all natural cleaning products, Great Value Naturals, which the retailer says is as effective as leading conventional cleaning brands.  Great Value Naturals cleaning products are made from plant-based,… Read More »
Published December 3, 2013
Symrise is one of the first companies in the industry to source CENSO-certified lavandin oil.  CENSO is a sustainable development approach for the French lavender and lavandin essential oils sector. As part of its sustainable sourcing commitmen… Read More »
Published December 3, 2013
mmercial unit of Ashland Inc., reports that Ecocert has verified that Integra 44 microbiocide conforms to its standards for use in natural laundry detergents. Integra 44 microbiocide offers broad-spectrum antimicrobial protection in a range of consu… Read More »
Published December 3, 2013
US Patent No. 8,536,110 B2; A trio of men from Georgia have patented a dimensionally stable detergent block for use with an industrial cleaning dispenser having an interior enabling the flow of water to communicate with the detergent block. It is com… Read More »
Published December 3, 2013
US Patent No. 8,551,930 B2; Henkel AG & Co. KGaA, Duesseldorf, has patented a phosphate-free automatic dishwashing agent. It is comprised of a copolymer comprising at least one mono- or polyunsaturated carboxylic acid monomer,  at least one… Read More »
Published December 3, 2013
US Patent No. 8,551,929 B2; The Sun Products Corporation has patented a multi-phase unit dose detergent composition. It is comprised of a water-soluble single-chamber container defining a single compartment; and a cleaning system comprising at least… Read More »
The Cost of Clean
By Tom Branna, Editorial Director
Published December 3, 2013
Building operators and facility managers are learning how eliminating dirt and killing germs can improve their balance sheets. Read More »
The Private Label Conundrum
By Tom Branna, Editorial Director
Published December 2, 2013
Times may be tough for many, but that doesn’t translate to widespread gains for store brands. Read More »
Benefits of a Healthy, Detoxed Scalp
By Philip Pelusi, Hair care expert
Published November 11, 2013
What ingredients keep hair in tip-top shape? Find out here. Read More »
Walmart Rolls Out Great Value Naturals
Published November 8, 2013
New line includes laundry and auto dish detergents and household cleaners with "Evolve" technology. Read More »
Akzo Nobel Chelate Earns DfE Label
Published November 7, 2013
Dissolvine GL is biodegradable and bio-based. Read More »
Published November 4, 2013
Croda recently debuted the latest product in its range of NatraSense 100% bio-based surfactants into the European market. NatraSense LF8 provides a high performance alternative to the traditional petrochemical surfactants used as defoamers and rinse… Read More »
Published November 4, 2013
ASTM International has published the TRSA-initiated Standard Practice for Sustainable Laundry Best Management Practices, recognizing key criteria for TRSA’s Clean Green certification (www.cleangreen.org) as universal indicators of maximum susta… Read More »
Published November 4, 2013
SWITZERLAND: Clariant has signed an agreement to divest its Detergents & Intermediates business to International Chemical Investors Group (ICIG). The total consideration of the sale amounts to approximately $63.7 million (€46.9 million), out… Read More »
Published November 4, 2013
A new study released by Feeding America, In Short Supply: American Families Struggle to Secure Everyday Essentials, reveals that many families with children struggle to afford basic, non-food household goods, including products related to personal ca… Read More »
Published November 4, 2013
Cascade Complete ActionPacs leads the pack in Consumer Reports’ new ratings of 35 dishwasher detergent tablets, packs, powders and gels, but rival brand Finish took three of the four top spots with its Finish Powerball Tabs, Finish Gelpacs and… Read More »
The Future of Cleaning
By Tom Branna, Editorial Director
Published November 4, 2013
The world is getting smaller, consumers are getting smarter and the result is that marketers must work harder than ever to succeed in the global household cleaning space. Read More »
Sales Representative - Cosmetic Ingredients
Published October 25, 2013
Location: South/Central NJ OR Miami, FL Company:  Independent Chemical This is your opportunity to leverage your sales drive and chemical knowledge to build a book of business in a prime territory. You’ll take ownership of our key, South… Read More »
Growing EO
By Christine Esposito, Associate Editor
Published October 21, 2013
Over the past year, EO Products has increased manufacturing capacity and seen sales soar. With its inaugural retail store up and running and new hand soaps rolling out exclusively at Whole Foods, more growth is on the way for this family-run company. Read More »
Clariant Divests Detergents & Intermediates Business to ICIG
Published October 15, 2013
Repositioning the company’s portfolio for growth. Read More »
Croda Launches Laundry Care Additive
Published October 11, 2013
Cirrasol Expel ideal for stain removal and more. Read More »
Gillette Is the Best
The Industry Can Get
Published October 1, 2013
HABA can't crack Top 10 in Interbrand study. Read More »
Testing the Waters
By Melissa Meisel , Associate Editor
Published September 27, 2013
Household and personal care companies count on testing providers to bridge the gap between supplier, marketer and consumer. Read More »
Pangea Banks On Word-of-Mouth
By Melissa Meisel, Associate Editor
Published September 9, 2013
Organic marketer branches out into a new social sales program. Read More »
Viva La Différence!
By Tom Branna, Editorial Director
Published September 9, 2013
How consumers do laundry depends greatly on where they live. Read More »
Low Tide Returns?
Published September 4, 2013
P&G puts low-priced Tide back in test. Read More »