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  • A Nod To The Nose

    A Nod To The Nose

    Christine Esposito, Associate Editor || January 6, 2015
    The right scent enhances the experience and adds some excitement in the workhorse household products sector.

  • Ashland’s Integra 44 Microbiocide Is Ecocert-Certified for Natural Detergents

    December 3, 2013
    mmercial unit of Ashland Inc., reports that Ecocert has verified that Integra 44 microbiocide conforms to its standards for use in natural laundry detergents. Integra 44 microbiocide offers broad-spectrum antimicrobial protection in a range of consu…

  • Targeting An Unsightly Skin Problem

    Targeting An Unsightly Skin Problem

    April 29, 2013
    What is milia and how can you treat it naturally? Suki Kramer explains.

  • Tide Pods Have Landed

    Tide Pods Have Landed

    Tom Branna, Editorial Director || March 1, 2012
    The rollout of this multi-benefit detergent is the biggest innovation to hit the laundry category in decades, insists Procter & Gamble.

  • A State of Flux

    A State of Flux

    Tom Branna, Editorial Director || January 10, 2012
    The laundry category continues to slump, as marketers face rising raw material costs and lingering pressure from retailers. What could change all that?

  • Coming Clean

    Coming Clean

    Tom Branna, Editorial Director || January 10, 2011
    After surviving the recession, the laundry detergent category has been hurt by price wars and a dearth of innovation. But a few observers insist there are signs that things are beginning to improve.

  • How Enzymes Can Reduce the Environmental Impact Of Liquid Detergents

    How Enzymes Can Reduce the Environmental Impact Of Liquid Detergents

    Anne Merete Nielsen, Dr. Teresa J. Neal, Sandra Friis-Jensen and Amulya Malladi, Novozymes || September 7, 2010
    One cost-neutral solution is to replace surfactants with a multienzyme solution that improves the environmental impact of a liquid laundry detergent without compromising performance.

  • Laundry Daze

    Laundry Daze

    November 22, 2005
    Manufacturers search for ways to entice consumers by adding new benefits to existing brands.

  • The II Market

    The II Market

    October 31, 2005
    With the economy on track, concern about health issues on the rise and innovative ideas to keep a variety of surfaces clean, marketers report a perfect storm to maintain growth.