Tom Branna, Editorial Director || March 5, 2014 Suppliers to the laundry and home care sector bring new products, new capacity and new technology to market as consumers seek solutions to make cleaning easier than ever.
Tom Branna, Editorial Director || November 4, 2013 The world is getting smaller, consumers are getting smarter and the result is that
marketers must work harder than ever to succeed in the global household cleaning space.
Tom Branna, Editorial Director || March 13, 2013 Like many of their customers, suppliers to the detergent industry continue to wait for the global economy to make a complete recovery. In the meantime, they’re counting on innovation to propel the market forward.
Tom Branna, Editorial Director || April 2, 2012 The laundry care market is besieged by higher raw material costs and retailer inflexibility on pricing. Laundry detergent suppliers offer a variety of strategies to succeed in this increasingly complex new world.
November 5, 2008 The economic downturn has consumers trading down when it comes to eating out, and the credit crunch is sure to put a damper on new business startups. But savvy I&I marketers are readjusting their game plans to get through tough times.
November 15, 2005 Stainzyme is a new, highly active enzyme for detergents that removes difficult stains and retains the colors of clothes, according to executives at Novozymes, headquartered in Denmark.
Stainzyme is effective at low temperatures. The ingredient is an…