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  • A Big Stink Over Laundry Habits

    A Big Stink Over Laundry Habits

    Tom Branna, Editorial Director || January 6, 2017
    Call me Mr. Clean Jeans. Nearly a year ago, I took exception to Levi CEO Chip Bergh’s recommendation that consumers stop washing their jeans in an effort to save water and ultimately, the environment. The Chipper even had the nerve to blame fol…

  • Laundry Additive Provides UV Protection

    October 3, 2016
    US Patent No. 9,404,214 B2; The Sweet Living Group, St. Louis, MO, has patented a laundry detergent composition for incorporating into a fabric ultraviolet radiation protection. The composition is comprised of a laundry detergent and a suspension of…

  • PCR Initiative for P&G Fabric Care

    PCR Initiative for P&G Fabric Care

    July 24, 2015
    Ariel, Lenor and Dash bottles to arrive at retailers in first half of 2016.

  • Croda Launches Laundry Care Additive

    Croda Launches Laundry Care Additive

    October 11, 2013
    Cirrasol Expel ideal for stain removal and more.

  • Laundry Daze

    Laundry Daze

    Christine Esposito, Associate Editor || March 13, 2013
    From powders to single dose packs and pods, convenience and performance have driven the US detergent category over the last 50 years. And while consumers have benefitted from these all advances, they still don’t like doing laundry.

  • Formulating Liquid Laundry Detergents

    Shoaib Arif, Pilot Chemical Co. || April 2, 2012
    Whether you're creating a value or premium formula, here are the steps to take to develop an effective detergent at the right price point.