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2013 R&D Salary Survey
By Christine Esposito, Associate Editor
Published July 2, 2013
Readers share their thoughts, salary info. Read More »
42. Herbalife
Published June 29, 2012
Los Angeles, CA 310.410.9600 www.herbalife.com Sales: $147 million for personal care products. Corporate sales: $3.4 billion. Key Personnel: Michael O. Johnson, chairman and chief executive officer and director; Brett R. Chapman, general counsel; De… Read More »
Designing Effective Banners
By Evan Lazarus, LazBro
Published November 7, 2011
Evan Lazarus provides guidance on what to look for when creating online advertising. Read More »
A Grim Holiday Ahead?
By Nancy Jeffries, Correspondent
Published November 24, 2009
Foundation panel looks at what it will take to win consumers in the years ahead. Read More »
Beauty Buzz: Clinique Quick Blush
Published March 4, 2009
Portability is a desirable attribute for any makeup product, making it easy to beautify oneself on the go. Lipstick and mascara are always handy, already contained in their mechanisms for application; while eyeshadow and blush are a bit trickier&md… Read More »
Decisions, Decisions: Line Extension or New Brand?
Published October 31, 2005
For those of us of a certain age, one of the seminal events in marketing in the 1960s was the publication of a book by Al Ries and Jack Trout called Positioning. It was subsequently published in 15 languages. The basic concept was that line extensi… Read More »