RB’s Air Wick brand moved in at the Mall of America with its “Home is in the Air” pop-up experience. The 3D home, which was open from March 20-29, showcased the brand’s newly launched Air Wick Life Scents collection, which inc… Read More »
Revlon’s first pop-up shop, part of its Love is On campaign, is touring in select cities across the US providing fans a wide array of personalized makeup services and products that are sure to inspire love.
“The mission of our Revlon Lov… Read More »
JAPAN: Shiseido will establish a global innovation center in Yokohama’s Minato Mirai 21 District.
The new research center is scheduled to start operating by the end of 2018, according to the firm, which also plans to increase R&D via sever… Read More »
Seasonality isn’t just for food; it’s a key beauty trend, according to Mintel Beauty & Personal Care (BPC). Rather than simply using the change of seasons as a reason to introduce color stories or scents, beauty manufacturers are incr… Read More »
During the past decade, Brazil has climbed to lofty height in the global color cosmetics industry. In 2008, Brazil was the No. 6 makeup market in the world; by the end of 2014, it had reached the No. 3 spot by growing more than 50% between 2009 and 2… Read More »
Fragrance is one of the few European beauty markets where premium brands dominate, accounting for approximately 70% of sales; premium fragrances are regarded by many to be aspirational, yet affordable. Even during the economic downturn, consumers pre… Read More »
The FDA has decided to move the goal post. It has declared that to approve a new UV filter you must surpass the requirements of a New Drug Application (NDA). The new hurdle set by the FDA is that all such ingredients must pass the stringent req… Read More »
Looking across the global skin care market, the facial mask is probably one of the few categories where Asia dominates. This is especially true in China, where, in recent years, the mask has become the fastest growing category. According to Ogil… Read More »
Consumers’ attitudes toward tanning and the use of sun protection products are influencing trends within the European sun care market. Sun care usage is no longer just about protecting the skin and other sun-related health concerns, but increas… Read More »