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Getting Novel Cleaning Chemistry To Market Faster Is a Priority
SPF 365: 2024 Suncare Market Sees Rise in Daily UVA & UVB Protection Products
Red Lips, Peach Blush & Blue Eyeshadow Lead Color Cosmetics Trends for Spring 2024
Convenient, Medicated & Over-the-Counter
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Colgate Patents Silica Abrasives with High Stannous Fluoride Compatibility
Boston University Researchers Create Novel Scale To Measure Hyperpigmentation
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Dry Shampoo That Provides Color Patented by Church & Dwight
The Estée Lauder Companies Inspires the Beauty Scientists of Tomorrow
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Oral Care
Crest and Oral-B Team Up With Jesse Williams for Back To School Campaign
Partnership with actor Jesse Williams and parent and teacher influencers across social media, will showcase their morning and night-time routines.
08.21.23
Oral Care
Crest Rolls Out Color Changing Toothpaste for Kids
P&G oral care brand’s new formulation is designed to encourage longer brushing.
03.15.23
Oral Care
P&G’s New Crest Densify Toothpaste Addresses Teeth Density
Survey finds more than half of Millennials say losing a tooth is their No. 1 aging concern.
03.30.22
Oral Care
CAO Group Files Patent Infringement Complaint against P&G's Crest Whitestrip Products
Salt Lake City, UT company files suit in Central District of California.
01.26.22
Oral Care
NAD Rules on Claims for Crest Whitening Emulsions Brought By Competitor
Finds P&G brand provided "reasonable basis" for some but needs to modify others in case brought by SmileDirectClub LLC.
Christine Esposito, Managing Editor
06.08.21
AP/Deo
|
Hair Care
|
Household Cleaning
|
Laundry Care
|
Oral Care
|
Skin Care
2020 Best New Product Winners
BrandSpark reveals top launches in beauty, home care and more.
Happi Staff
03.05.20
Hair Care
|
Oral Care
|
OTC/Medicated
|
Personal Cleansers
|
Skin Care
Now & Later
Stakeholders convene in Las Vegas to see how technology connects consumers to brands today—and why every company needs a strategy moving forward.
Christine Esposito , Managing Editor
02.03.20
Actives
|
Functional Ingredients
|
Oral Care
Word of Mouth
What’s trending in the oral care category.
Christine Esposito, Associate Editor
11.01.19
Oral Care
Crest Adds Gum and Sensitivity Toothpaste
...
09.02.19
Oral Care
Crest Expands Toothpaste Line
New sensitivity option targets gum line for protection.
08.05.19
Color Cosmetics
|
Hair Care
|
Household Cleaning
|
Oral Care
|
Skin Care
P&G Sponsors Cincinnati Music Festival
The CMF is Cincinnati’s largest tourism event.
07.25.19
Procter & Gamble
...
07.01.19
Hair Care
|
Household Cleaning
|
Skin Care
P&G 'Reimagines' Advertising
Unveils new initiative at Cannes.
06.17.19
Functional Ingredients
|
Personal Cleansers
|
Surfactants
A Gentler, Kinder Clean
All-purpose, mass market cleansers still dominate the category, but special skin care needs require special formulas, say some experts.
Tom Branna, Editorial Director
04.01.19
Hair Care
|
Household Cleaning
|
Laundry Care
|
Personal Cleansers
|
Skin Care
2019 Product of the Year USA Winners Announced
...
03.04.19
Color Cosmetics
|
Hair Care
|
Oral Care
|
Personal Cleansers
|
Skin Care
OMG! P&G Trademarks Aimed at Millennials
Move has some wondering, WTF?
08.24.18
Procter & Gamble
...
07.02.18
Color Cosmetics
|
Hair Care
|
Personal Cleansers
|
Skin Care
L'Oréal Tops Most Valuable Personal Care Brand List
BrandZ ranks most valuable brands in the business.
05.29.18
Oral Care
Expanded Qii Oral Care Drink Delivers 52% Plaque Reduction
DoseBiome is a resident at JLABS @ Toronto.
04.20.18
OTC/Medicated
P&G Buys Merck KgAa Healthcare Unit
Move adds muscle, joint and back pain relievers to roster.
04.19.18
Fine Fragrance
Vince Camuto Adds New Women's Scent
Divina Vince Camuto is a "sunny-fruity-floral" scent.
04.10.18
Actives
|
Functional Ingredients
|
Oral Care
Gum Detoxify Arrives at Crest
...
04.02.18
Household Cleaning
|
Laundry Care
Faultless Starch/Bon Ami Elects President
Ex-P&Ger Sean Williams turned around hockey equipment firm.
03.28.18
Crest Rolls Out Detoxing Toothpaste
New formulation features active foam technology.
02.07.18
Actives
|
Functional Ingredients
|
Oral Care
Brush Up on Good Oral Hygiene Habits
Consumers do themselves a world of good by maintaining good oral hygiene habits at home. Here’s a look at some new products t
Happi Staff
11.01.17
Skin Care
Rodan + Fields
...
06.30.17
Air Care/Environmental Fragrance
|
AP/Deo
|
Color Cosmetics
|
Disinfectants
|
Hair Care
|
Household Cleaning
|
Laundry Care
|
Oral Care
|
Personal Cleansers
|
Skin Care
Procter & Gamble
...
06.30.17
Crest 3D White Glamorous White Whitestrips Get ADA Seal of Approval
Suggested for home-use for tooth bleaching.
06.21.17
Oral Care
What’s Old Is New Again
Sheffield Pharmaceuticals cracks open the formulation book from the 1880s for a new toothpaste with modern aesthetics.
Online Exclusives
Christine Esposito, Associate Editor
05.08.17
Color Cosmetics
|
Hair Care
|
Household Cleaning
|
Laundry Care
|
OTC/Medicated
|
Personal Cleansers
|
Skin Care
|
Sun Care
The First Year’s a Charm; IRI’s take on CPG launches
...
05.01.17
Laundry Care
|
Oral Care
|
Skin Care
IRI Reveals New Product Pacesetters
See what personal care, beauty and household brands took top spots.
04.03.17
Actives
|
Functional Ingredients
|
Oral Care
P&G Sues Ranir
...
03.21.17
Actives
|
Functional Ingredients
|
Oral Care
|
Polymers
Shine On
Oral care products are rising to the task with innovative components.
Melissa Meisel, Associate Editor
11.02.16
Actives
|
Functional Ingredients
|
Oral Care
|
Polymers
Procter & Gamble Wins Crest IP Case
...
10.03.16
Oral Care
P&G Prevails in Crest IP Case
Protecting Whitestrips from private label brand.
08.25.16
Actives
|
Functional Ingredients
|
Personal Cleansers
|
Skin Care
American Idol Host Books Next Gig
Ryan Seacrest to launch men's line.
11.11.15
Crest + Oral-B’s collaboration
...
10.01.15
Oral Care
Crest, Oral-B Team Up Orthodontist Association
Will raise awareness about patients' home oral hygiene routines.
08.26.15
Crest Rolls Out 3D White 2 Step
Product campaign fronted by actress Gina Rodriguez.
08.13.15
P&G Fined for Crest Advertising in China
Purported false claims bring almost $1 million in costs.
03.10.15
Crest Expands Portfolio
...
10.02.14
Crest Expands Portfolio
New selection targets those with sensitive teeth.
09.10.14
Improved Fit for Crest Whitestrips
...
04.01.14
P&G Debuts 'Crest Be'
Billed as a fun new flavor-filled line.
Melissa Meisel
01.28.14
Crest and Oral-B 3D White have initiated a global “call-to-action”
...
12.03.13
Crest, Oral-B Roll Out Shakira Campaign
3D White products and smiles—perfect together!
11.11.13
Crest Oral-B Celebrates Dental Hygiene at CareerFusion 2013
...
02.12.13
P&G, Crest Team Up With Cat Deeley
New Facebook contest runs until March.
01.16.13
Crest Oral-B Celebrates with Dental Hygienists
P&G brand hosts roundtables at CareerFusion career event.
01.10.13
Crest, Oral-B Taps Garth As Spokesperson
Teams up with actress/mom for tween campaign.
08.02.12
Breaking News
Colgate Patents Silica Abrasives with High Stannous Fluoride Compatibility
Boston University Researchers Create Novel Scale To Measure Hyperpigmentation
Researchers Look at Cinnamic Acid for Hair Growth
Amorepacific Patents Hair Growth Compositions with Camellia Kaempferol Glycoside
Dry Shampoo That Provides Color Patented by Church & Dwight
View Breaking News >
CURRENT ISSUE
March 2024
Getting Novel Cleaning Chemistry To Market Faster Is a Priority
SPF 365: 2024 Suncare Market Sees Rise in Daily UVA & UVB Protection Products
Red Lips, Peach Blush & Blue Eyeshadow Lead Color Cosmetics Trends for Spring 2024
Convenient, Medicated & Over-the-Counter
In-Cosmetics Global Returns to Paris
The Evolution of Hair Beauty Supplements
View More >