The majority of Europeans regard the use of a deodorant or antiperspirant as a necessary part of their personal hygiene routine, leaving manufacturers little room to drive volume growth in this mature market.
However, demographic factors, such as ge… Read More »
By Katie Middleweek, European Cosmetic Markets Tel: (44) 0207 193 7447, Fax: (44) 20 7549 8622
Published June 29, 2012
The Big 5 deodorant market has been especially fresh and fragrant in the past year with every single country making gains, which is quite a rare feat in the market these days. There has been continued interest in green and botanical ingredients and t… Read More »
It is common to use antibiotics to kill bacteria both internally and externally on the human body. But researchers say they’ve created a new category of personal cleansers.
In an article in The New York Times Sunday magazine, author Juli… Read More »