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New Marketing Initiative at DermaSilk
Published December 23, 2014
Price drop on anti-aging skin care. Read More »
The Future of Marketing
By Owen Shapiro
Published December 15, 2014
Owen Shapiro details the five forces that are revolutionizing the industry. Read More »
Vantage Names New Marketing Manager
Published December 5, 2014
Cole joins team at Lipo Chemicals. Read More »
Published December 5, 2014
Younique: named Brian Gill as executive vice president of marketing. He will lead the marketing team responsible for brand positioning, corporate and marketing communications, public relations and digital marketing.  Gill has more than 14 years… Read More »
Technical Marketing Manager – Skin Care
Published October 13, 2014
Technical Marketing Manager – Skin Care   Radiant Skin Is What We Deliver!    Do you enjoy partnering with leading skin care companies to develop new, value-added solutions?   Are you capable of identifying and developing a… Read More »
Marketing Manager - Communcations
Published July 8, 2014
Croda is seeking a Marketing Manager - Communications to join our Marketing Team, based in Edison, NJ. This person will manage Croda’s marketing communications program in North America by developing the overall strategy; creating, executing and managing communication campaigns and programs; supervising and participating in the creation of content development; monitoring the program to determine program effectiveness and making modifications as necessary. Read More »
$cent Marketing
By Harvey M. Fishman , Consultant
Published April 3, 2013
According to a recent article in Smart Money, “scent marketing is becoming as ubiquitous as Muzak.” The author suggests calling it “Smellzak.” Read More »
Published June 28, 2012
Caroline Anderson of L'Oréal/Redken to lead nail brand. Read More »
Published August 10, 2010
SMI promotes the benefits of scent marketing. Read More »
Marketing News
Published August 5, 2009
Procter & Gamble Tests Tide Basic in 100 Stores Procter & Gamble is testing a new Tide—one that the company hopes will appeal to budget conscious consumers. Tide Basic—a powder detergent which is on shelves in 100 Wal-M… Read More »