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current issue April 2015
 •  Analysts Poke Holes in Lafley's Strategy  •  Estee Lauder Taps Eva Mendes  •  Scent Trends for 2016  •  Dollar Derails P&G  •  StriVectin Partners with mySkin Inc.
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Published April 24, 2015
Aims to increase efficiencies in trials with greater access to critical investigator and site data Read More »
Published December 5, 2014
They may have a reputation for forgetting wedding anniversaries and birthdays, but nearly 80% of men who make fragrance purchases plan to do so ahead of time, and two-thirds of them also know what brand they plan to purchase, according to the 2014 Me… Read More »
Boys to Men
Published November 25, 2014
The move to manhood is never easy for moms. Read More »
Nivea Men Takes To GridIron
Published October 28, 2014
Sponsorship deal with new FXFL is a brand first. Read More »
The Scent of Southern Men
Published June 19, 2014
NPD finds regional support in fragrance sales. Read More »
Men’s Grooming Presents Big Opportunities in Asia
By Ashley Kang, Kantar Worldpanel
Published June 2, 2014
Sales of male grooming products in Asia are now growing faster than the personal care category as a whole, with a 9% increase in 2013 compared to 6% across the entire personal care market. With use of products that are exclusively “for men&rdqu… Read More »
Axe and X-Men
Published May 8, 2014
Limited edition gift sets, content and more with upcoming film. Read More »
For Men Only
By Silke Langer, Dr. Manuela Pflaumbaum, Dr. Annika Schrader, Isabell Witt and Paul Zayas, Evonik
Published March 5, 2014
In today’s fast-growing men’s grooming segment, guys want tailor-made solutions that require unique ingredients, according to Evonik researchers. Read More »
Is the Wait Finally Over For Men’s Grooming?
By Imogen Matthews, Consultant
Published March 5, 2014
For some years, the European men’s grooming market has experienced slow, steady growth, reflecting a gradual change in men’s usage behavior. Often touted as the “next big thing,” the market has yet to fulfill its potential and… Read More »
Men and Their ‘Vanity Affair’
Published February 7, 2014
Younger men are more likely to use moisturizers than their older counterparts. Men might not like to admit that they have a skin care routine, but according to new Mintel research report on the male grooming sector, some 58% of men ages 18-24 a… Read More »
The Men
Published November 9, 2005
As more men admit to caring about their looks, manufacturers are noticing their potential as customers Read More »