They may have a reputation for forgetting wedding anniversaries and birthdays, but nearly 80% of men who make fragrance purchases plan to do so ahead of time, and two-thirds of them also know what brand they plan to purchase, according to the 2014 Me… Read More »
Nivea Men and the Fall Experimental Football League, a new developmental football league, have entered into a sponsorship agreement in which the Beiersdorf brand will serve as presenting sponsor of the inaugural league. This is the first time Nivea M… Read More »
Sales of male grooming products in Asia are now growing faster than the personal care category as a whole, with a 9% increase in 2013 compared to 6% across the entire personal care market. With use of products that are exclusively “for men&rdqu… Read More »
• The Women in Flavor and Fragrance Commerce (WFFC) is honoring Nancy Poulos and Florence Weber with Lifetime Achievement Awards this month at its recognition dinner.
Poulos started her career as a lab technician for J. Manheimer, Inc. in 1977.… Read More »