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current issue April 2015
 •  Analysts Poke Holes in Lafley's Strategy  •  Estee Lauder Taps Eva Mendes  •  Scent Trends for 2016  •  Dollar Derails P&G  •  StriVectin Partners with mySkin Inc.
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Lonza Promotes Cataldo In Personal Care
Published March 27, 2015
To develop and lead marketing strategies in North America. Read More »
Shoppers Want It Personal...
Published March 9, 2015
...but not too personal, finds Accenture in new study. Read More »
Published March 4, 2015
Energizer Holdings, Inc. is renaming its personal care business as Edgewell Personal Care upon its separation to become an independent company. The Household Product Division will retain the Energizer Holdings, Inc. name and logo. The Edgewell logo… Read More »
Personal from the Start
By Christine Esposito, Associate Editor
Published February 23, 2015
Backgrounds in e-comm and CPG help when building a new business, but for Puracy’s founders, the launch of their household and personal care brand was driven by personal need. Read More »
Lessons Learned from the NAD
By Raqiyyah R. Pippins
Published March 16, 2015
Before making product claims from consumer testimonials, marketers must get their facts straight. Read More »
Outlaw Soaps Challenges Traditional Cleansers
By Melissa Meisel, Associate Editor
Published February 9, 2015
California-based personal care company is on the rise. Read More »
Jeen International Corp.
By Adam Perle
JEEN® International is a leading manufacturer and supplier of specialty ingredients serving the personal care, fragrance and pharmaceutical industries. JEEN provides one of the broadest ranges available of both advanced technologies and tradition… Read More »
Profiling the Natural/Organic Personal Care User
By Maryellen Molyneaux, Natural Marketing Institute
Published September 15, 2008
Take a closer look at who’s buying all those natural and personal care products...and the reasons behind the purchases. Read More »