Procter & Gamble says it is dialing up its safety awareness campaign among parents with Safe Kids Worldwide, adding a bitter taste to the outer layer of its Tide, Gain and Ariel laundry pacs in North America this fall, and enhancing its TV, print… Read More »
New Brunswick, NJ
Sales: $7.6 billion for baby, oral and skin care products. Corporate sales: $74.3 billion.
Key Personnel: Alex Gorsky, chairman and chief executive officer; Dominic J. Caruso, chief financial officer… Read More »
March 2015 came with the somewhat surprising news that Henkel is introducing its Persil brand into the US market through an exclusive deal with Walmart. While the story in home care has typically revolved around multinationals jockeying for position… Read More »
Better Homes and Gardens and market research firm BrandSpark International have unveiled the winners of the 2015 Better Homes and Gardens Best New Product Awards. Here’s a rundown of the winners in household and personal care:
Acne Treatment:… Read More »
Information Resources, Inc. (IRI) has revealed its 2013 New Product Pacesetters report, an industry-recognized benchmark analysis of exceptional first-year CPG sales success for newly launched products. With 190,000 new UPCs and 9,500 new brand launc… Read More »
Tracy Reese’s first-ever completely machine-washable look—inspired by her partnership with Tide Pods and the Council of Fashion Designers of America (CFDA) Washable Fashion Initiative—hit the runway in February during New York Fashi… Read More »
From powders to single dose packs and pods, convenience and performance have driven the US detergent category over the last 50 years. And while consumers have benefitted from these all advances, they still don’t like doing laundry. Read More »
P&G is honoring its top Connect+ Develop open innovation partners, the firms that helped get its products to market in half the time, drove global innovation breakthroughs and helped build connections, collaborations and product equity.
As part… Read More »
For the fiscal first quarter of 2013, the Procter & Gamble Company reported a 4% slip in net sales to $20.7 billion. However, P&G said it held or grew market share in businesses representing over 45% of sales in the July-September quarter, as… Read More »
Sales: $68.7 billion (estimated for personal care, oral care and household care products).
Corporate sales: $82.6 billion. Net income: $11.7 billion, for the year ended June 30, 2011.
Key Personnel: Bob McDonal… Read More »
The laundry care market is besieged by higher raw material costs and retailer inflexibility on pricing. Laundry detergent suppliers offer a variety of strategies to succeed in this increasingly complex new world. Read More »
The email subject line read, “Exclusive Invitation.” But after 23 years in this industry, I’ve been to enough “exclusive” events to know that these invites usually mean getting jammed into some cramped New York City loft… Read More »