March 2015 came with the somewhat surprising news that Henkel is introducing its Persil brand into the US market through an exclusive deal with Walmart. While the story in home care has typically revolved around multinationals jockeying for position… Read More »
Galderma is entering the nutraceutical market through the acquisition of certain assets of Inneov Group, including Nutri-Care D, Duocap, Densilogy, Densilogy Men, Fermete, Fermete Aox, Firmness, Pre-Hyaluron 465, Solar and Sun Sensitivity products.… Read More »
The buzz at Showa Denko includes Apprécier (APPS), a novel vitamin C derivative that is characterized by its strong and immediate penetration into the skin, according to the company.
In recent years, hyperpigmentation and sun damage hav… Read More »
Soccer United Marketing and Bayer HealthCare have announced a multi-year, multi-property partnership making Coppertone the official sun care partner of US Soccer and the National Women’s Soccer League (NWSL). Coppertone will support the US… Read More »
Bobbi Brown Cosmetics has unveiled a user-generated, content driven campaign, #LONGWEARLIFEPROOF, to celebrate the launch of the brand’s new Long-Wear Eye Collection. The campaign features some of the world’s greatest female extreme athle… Read More »
P&G brands Tide and Gain are partnering with Safe Kids Worldwide, a nonprofit organization working to keep kids safe from preventable injuries. The partnership marks the launch of the Up, Up and Away campaign, a laundry safety initiative remind… Read More »
SWITZERLAND: Participating for the second time in the annual Earth Hour event organized by the World Wide Fund for Nature (WWF), PartyLite, donated nearly €30,000 to the Global Earth Hour Movement.
Contributions were raised at more than 10,000… Read More »
ITALY: American Crew, a professional leader in men’s grooming, announced Sergiy Shapochka from Ukraine as the Champion of the 2014-2015 All-Star Challenge, an annual global competition to recognize the best men’s hair stylist in the world… Read More »
UNITED KINGDOM: Revlon has acquired global fragrance management company CBBeauty for an undisclosed amount. The acquisition also included the UK distributor, SAS & Company.
Founded by Corrado Brondi in 2011, UK-based CBBeauty distributes and mar… Read More »
Many of the trends driving growth in facial skin care are also applicable to the body care market. European consumers seek convenience and value, but also demand products that offer more than basic moisturization, such as anti-aging properties and in… Read More »