A classic and bestseller at natural marketer Lush, Snowcake soap ($7.95 for 100g) is a holiday favorite. It smells like almond marzipan but features rose absolute to sooth dry winter hands. Berry-scented cassie absolute adds sweet, powdery, honey/floral bouquet to the mix. This vegan formulation is white in appearance but is also dusted with gold glitter at the top to give it a festive look for Christmas or Hannukah.
The brand also is rolling out a variety of pre-packed, ready-to-gift personal care sets like the Little Green Bag ($25.95), a set of Lush’s four solid innovations to keep clean head to toe: a shampoo bar, soap, massage bar and solid sugar scrub; as well as Shiny Happy People ($23.95) that contains a grapefruit-scented shower gel, a body butter and a lemon-enhanced soap.
Christine Esposito, Associate Editor||August 26, 2015 Men don’t think they need to ask for directions, and they don’t think they need skin care products either. Can the industry cash in on these lost souls?