Coty Inc. and Puig Beauty & Fashion Group have inked a deal in which the Coty Beauty division will distribute the Antonio Banderas fragrance lines in the U.S. market.
The addition of the Antonio Banderas brand strengthens the existing distribution partnership between Coty and Puig, as Coty currently distributes a number of prestige brands, such as Prada, Nina Ricci, Carolina Herrera and Paco Rabanne, for Puig in the U.S. and Canada.
“The new synergy between Coty Beauty and Puig provides a unique opportunity to grow both our portfolios simultaneously,” said Bernd Beetz, chief executive officer, Coty Inc. “We look forward to leveraging our leadership in the beauty industry to foster growth of the Antonio Banderas franchise and other Puig fragrances in the U.S. and Canadian market.”
“Working with Coty Beauty, we have developed a collaborative formula for success,” said Marc Puig, chief executive officer, Puig Beauty & Fashion Group. “We know that Coty is the right partner to expand our strategic initiative for our mass brands business and anticipate another successful partnership.”