Welcome Guest to Happi

Subscribe Free: Magazine | eNewsletter

current issue March 2015
 •  Pravana To Host National Cut-A-Thon  •  Lonza Promotes Cataldo In Personal Care  •  Hair Lightening System Now at Target  •  Better Skin, Better Sleep  •  J&J's New Approach to Beauty
Print

John Lewis Is Retail Favorite; Avon Moves Up The Ranks



Published November 30, -0001
Related Searches: consumers care levels customers
Post a comment
UNITED KINGDOM: John Lewis has been voted the UK’s favorite retailer for the second year in a row in a poll of more than 6000 consumers carried out by Verdict Research.

In the survey ,Verdict quizzed customers about where they shopped most frequently, and then asked them to rate those stores in terms of range, price, convenience, quality, service, ambience, facilities and layout. The data were collated to give retailers a score for each of these criteria, as well as an overall consumer satisfaction rating.

Direct seller Avon was ranked fifth in the survey this year, moving up three spots. According to Verdict, Avon has built a strong reputation among shoppers for product quality and innovation and also scores well on convenience and service. “Consumers appreciate Avon’s high levels of personal service and they like convenience Avon’s direct selling method gives them” said Verdict analyst James Flower.

In terms of top retailers for personal care products, Avon ranked first in the poll, followed by Asda and Boots.

More info: www.verdict.co.uk


blog comments powered by Disqus