The sleeve combining the two cans adds a glossy and eye-catching look with the use of the heat shrink PVC film printed flexo in six colors. The other two creams, Coconut & Oat Flour and Melon Splash, allow the consumer to see the product they are buying. While there is a lot of clear space on the sleeve, the UPC codes on the cans are hidden.
The colors of each label complement the individual cans and offer maximum point of purchase impact.In addition to the bright message, “Special Value, Twin Pack,” and “Buy One, Get One Free,” the sleeves also describes what’s inside the cans, are color coordinated, and provide directions for use and ingredients. The heat shrinkable multi-pack also secures the two cans so that they will not come apart in distribution or at retail.
Printpack’s Seal-It Division is a manufacturer, converter and printer of heat shrink PVC, PETG, OPS and PLA films, used by manufacturers for labeling, tamper-evident bands and multipacks.