Breaking News

Rexam Announces Fifth Annual Foam Challenge

November 30, -0001

The 5th Annual Rexam Foam Formulation Challenge invites entries for product applications—with special appeal for babies—that can be dispensed with the firm’s EZi one-touch mechanical foamer.

Open to manufacturers, contract packagers, distributors and formulators, the Rexam Foam Formulation Challenge awards a corporate prize. Formulations will be evaluated by an international jury of industry experts.

“In the U.S., and around the world, the market for personal care products for infants continues to grow,” said Casper Kleiman, product manager-foam, Rexam Personal Care. “Segment acceleration is helped by elevated birthrates for women with higher disposable incomes.”

According to Mr. Kleiman, parents continue to seek personal care products for babies that deliver the product gently and efficiently, provide value and are easy to use.Rexam’s patent-protected EZi Foamer is designed for effortless, one-hand operation needed by mothers bathing their active little ones. One squeeze of the EZi bottle creates instant, creamy, rich, soothing foam that cleanses well and rinses quickly.

The 2008 Challenge winner was Andrea Frayser, president of Ande Cosmetics.

For 2009 program specifics and information on entries and deadlines, contact Wendy Winder at Rexam,
blog comments powered by Disqus
  • Free and Clear

    Free and Clear

    Melissa Meisel, Associate Editor||October 17, 2016
    OY-L aims for zero-chemical skin care.

  • Coming Clean on a Host of Issues

    October 17, 2016
    Cleaning Products Conference is set for Nov. 9-11, 2016 in Washington DC.

  • Let the Magic Begin!

    Let the Magic Begin!

    Tom Branna, Editorial Director||October 10, 2016
    IFSCC Congress gets underway at Walt Disney World this month.

  • Skin Care of One’s Own

    Skin Care of One’s Own

    Christine Esposito, Associate Editor||October 3, 2016
    Nu Skin’s ageLOC Me—which melds the worlds of smart-phone technology, efficacious ingredients and personalization

  • Proof Positive

    Proof Positive

    Christine Esposito, Associate Editor||October 3, 2016
    Testing service providers enable companies to back up their claims and stay in compliance with regulations.

  • Change Is in the Air

    Change Is in the Air

    Doreen Wang, BrandZ ||October 3, 2016
    Technology is changing the personal care market