Breaking News

Spinning Mascaras are Hot in New Zealand

November 30, -0001

NEW ZEALAND: Call it the spinning mascaras wars. New Zealand’s beauty counters were a flutter in December as consumers clamored for these gadgets and beauty giants jockeyed to be first to market. According to reports, Estée Lauder unveiled its spinning mascara brush in time for Christmas, although rumors were TurboLash wouldn’t be ready until March 2009. Lancôme, which planned to launch its mascara in late February, was beaten to the punch, but still benefited from consumers who quickly added their names to a waiting list.
blog comments powered by Disqus
  • Start Stuffing The Ballot Box (Again)!

    Start Stuffing The Ballot Box (Again)!

    June 28, 2016
    Vote on the finalists in Happi's reader's choice Anti-Aging Product of the Year contest!

  • What

    What's Next for the UK?

    Sarah Boumphrey, Euromonitor International||June 27, 2016
    Euromonitor weighs in on how Brexit could impact consumer product companies.

  • The Future of Innovation

    The Future of Innovation

    Nancy Jeffries, Contributing Editor||June 27, 2016
    Fashion Institute of Technology graduate students tackle a far-reaching topic for their Capstone project.

  • Take Notice

    Take Notice

    Melissa Meisel , Associate Editor||June 1, 2016
    Packaging trends revolve around trendy artwork, eco-conscious materials—and portability is a plus too!

  • Virtual Reality

    Virtual Reality

    Christine Esposito, Associate Editor||June 1, 2016
    An update on nature-identical ingredients for cosmetics and personal care products.

  • Shiseido Advances in the US

    Shiseido Advances in the US

    Tom Branna, Editorial Director||June 1, 2016
    New facility in Windsor, NJ demonstrates its dedication to the US and other markets outside Japan.