A Clorox spokeswoman said the company expects first quarter margins above year-earlier levels of 42.9% because of the company's favorable product mix. The spokeswoman later said that Clorox's specialty products, in particular its Kingsford brand of charcoal, were helping to drive sales for the quarter.
Clorox ReadyMop, a cleaning product introduced in January, led sales growth in North America in the company's fiscal fourth quarter. Other strong performers for the company this year have been both Kingsford and Match Light charcoal, Formula 409, Clorox Clean-Up and Clorox disinfecting wipes. However, sales of regular and color-safe bleaches declined in the most recent quarter, as have sales of bags, wraps and water-filtration systems.
The company said Wednesday it still expects low-single-digit percentage growth in the first quarter.