Breaking News

BPI Launches First Scent

November 14, 2005

Fashion designer Narciso Rodriguez launched an eponymous fragrance, Narciso Rodriguez for Her, in June. At the debut Mr. Rodriguez said, “Every designer dreams of creating his first fragrance. I’ve had this vision for a long time.”
Beauté Prestige International (BPI), the powerhouse behind the launch, created fragrance pulses of Egyptian musk, as well as flower honey, a mixture of solar musk, orange blossom and osmanthus; amber light, an amberlyn and vanilla blend, a combination of vetiver and woods. “We worked at least 18 months to discover this fragrance,” noted BPI president Rémy Gomez. The fragrance was created by BPI’s Christine Nagel and Francis Kurkdjian.
Narciso Rodriguez for Her will debut in the U.S. BPI is well-versed in creating fragrances for fashion designers such as Jean Paul Gaultier and Issey Miyake. “We’re not launching a fragrance; we’re launching a brand with the same spirit and dedication as Narciso,” explained Mr. Gomez.
Like his fashions influenced by American and European fashion, architecture and his Cuban ancestry, the fragrance bottles are stripped of all extras to reveal a classic, smooth black glass container and T-shaped cap, reminiscent of a Chinese snuff bottle.

  • It’s Magic!

    It’s Magic!

    Melissa Meisel, Associate Editor||March 20, 2017
    Argan oil-infused ‘Moroccan’ lip care brand jumps from WholeFoods into CVS.

  • On the Cutler Edge

    On the Cutler Edge

    Melissa Meisel, Associate Editor||March 13, 2017
    Top brand source at Redken forecasts up-to-the-minute hair trends.

  • Take The Hint

    Take The Hint

    Christine Esposito, Associate Editor||March 13, 2017
    Water brand forays into sun protection by capitalizing on scent and experience.

  • Supply-Side Innovations

    Supply-Side Innovations

    Tom Branna, Editorial Director||March 1, 2017
    Raw material suppliers roll up their sleeves and roll out their new products for the global cleaning industry.

  • New Faces in Familiar Places

    New Faces in Familiar Places

    Tom Branna, Editorial Director||March 1, 2017
    The American Cleaning Institute officially welcomed its new president.

  • Special Delivery

    Special Delivery

    Tom Branna, Editorial Director||March 1, 2017
    UV protection is important, but what good is that sunscreen if consumers won’t apply it?