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Finnish Men Spend More on Personal Care

November 14, 2005

FINLAND: According to industry estimates, Finnish men are spending increasingly more money on cosmetics, skin care products, aftershave lotions, shaving creams, fragrances and deodorants. Sales of men’s cosmetics grew nearly 15% during the first half of 2002 (figures do not include shampoos, conditioners, hair gels or hair spray).

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