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Lotte Offers Fast Dissolving Breath Mint

Published November 14, 2005
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l JAPAN: Lotte Co. recently released a new film-type breath mint called Cool Shock. Cool Shock is made from gelatin, rather than starch, which allows the mint to dissolve quickly. The stylish and futuristic thumb-size carrying case, which holds 24 sheets of film that are only 55 microns thick, has made the product a hit with consumers. Cool Shock is particularly popular among young men in their 20s and 30s.

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