l More people than ever are turning to massage therapy to manage pain, according to a consumer survey by the American Massage Therapy Associa-tion (AMTA).
The survey shows that 47% of those polled have had a massage specifically for pain relief or management. The percentage was even higher among 18-24 year olds and 35-44 year olds, at 58%. An overwhelming 91% of adults polled stated that massage therapy can be effective in reducing pain.
The survey of massage clients conducted by AMTA member massage therapists as well as a national survey sponsored by the American Hospital Association (AHA) revealed that a large number of consumers and health care providers use massage therapy for pain management and other important health benefits. According to the AMTA survey, 63% of clients polled believe massage therapy provides better pain relief than chiropractic services, acupuncture or physical therapy. Ninety-six percent of respondants said they